What configuration setting eliminates duplicate conversions between advertisers?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What configuration setting eliminates duplicate conversions between advertisers? Revenue Shared Floodlight configuration Counter Action   Correct answer is: Shared Floodlight configuration Explanation: Each Search Ads 360 advertiser and its associated Campaign Manager advertiser share … Read more

What is shown in the “Last sync” details tab? (select two)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What is shown in the “Last sync” details tab? (select two) A list of campaigns modified The time that the sync occurred A list of error types The number of errors during the sync … Read more

Which three features can be used to integrate offline conversion data?(select three)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which three features can be used to integrate offline conversion data?(select three) sFTP Bulksheets Search Ads 360 API Google Data Studio   Correct answers are: sFTP Bulksheets Search Ads 360 API Explanation: Upload from … Read more

When Campaign Manager isn’t used as the ad server, what should Search Ads 360 advertisers link to in Campaign Manager?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When Campaign Manager isn’t used as the ad server, what should Search Ads 360 advertisers link to in Campaign Manager? Advertiser Campaign Placement Publisher Correct answer is: Advertiser Explanation: If the advertiser doesn’t exist … Read more

When setting a CPA, ERS, or ROAS target for a bid strategy, how much conversion history should be considered?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When setting a CPA, ERS, or ROAS target for a bid strategy, how much conversion history should be considered? 3-4 weeks 2 weeks 3 months 1 week Correct answer is: 3-4 weeks Explanation: It’s … Read more

At which three levels can bid strategies be applied? (select three)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] At which three levels can bid strategies be applied? (select three) Keyword Ad group Agency Campaign Correct answer is: Keyword Ad group Campaign Explanation: You can apply a Search Ads 360 bid strategy to … Read more

What two Floodlight activity group types can be set up? (select two)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What two Floodlight activity group types can be set up? (select two) Counter Metric Sales Dimension Correct answer is: Counter Sales Explanation: There are two types of Floodlight activities you can create: Action: Count … Read more

What metrics estimate conversions that measure user behavior across devices and environments?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What metrics estimate conversions that measure user behavior across devices and environments? clicks cost Cross-environment metrics visits Correct answer is: Cross-environment metrics Explanation: People own multiple devices that can access the Internet, and will … Read more

What function do ValueTrack parameters perform?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What function do ValueTrack parameters perform? Dynamically insert information Create custom date segmentation Automatically sync to Google Tag Manager Track additional conversion types Correct answer is: Dynamically insert information Explanation: ValueTrack parameters are used … Read more

Which three features can a call-tracking partner use to send data to Search Ads 360? (select three)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which three features can a call-tracking partner use to send data to Search Ads 360? (select three) Campaign Manager API Bulksheets Custom Variables Search Ads 360 API Correct answer is: Campaign Manager API Bulksheets … Read more