To target multiple Campaign Manager IDs within one cell of a feed, what character is used to separate IDs?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] To target multiple Campaign Manager IDs within one cell of a feed, what character is used to separate IDs? Pipe (“|”) Comma (“,”) Percent sign (“%”) Semi-colon (“;”) Correct answer is Comma (“,”) Explanation:If one … Read more

Counters and Total Interactions metrics are available for which type of creatives?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Counters and Total Interactions metrics are available for which type of creatives? Twitter creatives Mobile in-app interstials Creatives built in Studio HTML5 creatives coded in GWD Correct answer is Creatives built in Studio Explanation: … Read more

What are two Video Verification metrics? (select two)

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What are two Video Verification metrics? (select two) Audio muted at finish Video Prominence Score Audio muted at start Eligible impressions for audio Correct answer is Video Prominence Score Audio muted at start Explanation: … Read more

What ad setting ensures a qualified user will always be served a city-targeted ad first over a country-targeted ad when both ads are assigned to the same placement?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What ad setting ensures a qualified user will always be served a city-targeted ad first over a country-targeted ad when both ads are assigned to the same placement? Frequency cap Keyword targeting Priority Dynamic … Read more

What settings are required to give a user reporting access for a single advertiser?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What settings are required to give a user reporting access for a single advertiser? Schedule a report to be sent to the user, automatically granting them access to that data Create a user role, … Read more

What are three benefits of using Internal Redirect tags? (select three)

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What are three benefits of using Internal Redirect tags? (select three) Reduce latency on ad-serving Standardize a counting method with platform publishers Saves time from having to negotiate deals with the publisher Richer domain … Read more

What ad setting limits the number of times that ad can be shown to a particular user?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What ad setting limits the number of times that ad can be shown to a particular user? Priority Frequency cap Hard cut-off Impression ratio Correct answer is: Frequency cap Explanation: Set a frequency cap … Read more

Which three workflows can be used to make bulk edits? (select three)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which three workflows can be used to make bulk edits? (select three)Select All Correct Responses The Campaign Manager filtered view The Edit Multiple button Campaign spreadsheet upload The DCM/DFA Reporting and Trafficking API Correct … Read more

What level is used to calculate conversions if the lookback window differs between objects?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What level is used to calculate conversions if the lookback window differs between objects? Campaign level Placement level Account level Site level Correct answer is Placement level Explanation: Placement level is used calculate conversions … Read more

At what level can landing pages be set, so they are the same across multiple ads?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] At what level can landing pages be set, so they are the same across multiple ads? Placement Creative Account Ad Correct answer is Creative Explanation: You can choose whether to use landing pages set … Read more

Where would purchased inventory for a campaign be entered in Campaign Manager?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Where would purchased inventory for a campaign be entered in Campaign Manager? Landing pages Campaigns Placements Floodlight tags Correct answer is: Placements Explanation: As in Campaign Manager, a placement is the media inventory of … Read more

When assets are added to an existing creative, where will these updates be reflected?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When assets are added to an existing creative, where will these updates be reflected? In the creative preview, but not in currently assigned ads Within the ads where the creatives are assigned In future … Read more

When using a placement media cost cap, what will happen once the cap is reached?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When using a placement media cost cap, what will happen once the cap is reached? Ad-serving fees won’t be charged The placement will be paused until the cap is removed Campaign Manager will stop … Read more

What must a Floodlight tag include to capture product data alongside a conversion?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What must a Floodlight tag include to capture product data alongside a conversion? An ord value Dynamic pixels Custom Floodlight variable 1×1 tracking pixel Correct answer is Custom Floodlight variable Explanation:Custom Floodlight variables enable … Read more

Which conditions must be true in order to designate an advertiser as a “child”?Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which conditions must be true in order to designate an advertiser as a “child”?Select All Correct Responses There aren’t any Floodlight activities associated with the “child” advertiser There aren’t any campaigns associated with the … Read more

Which two methods count impressions on site-served creatives? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which two methods count impressions on site-served creatives? (select two)Select All Correct Responses Tracking Ads 1×1 impression tracker Click tracker ad Mobile tracking ad Correct answer are Tracking Ads 1×1 impression tracker Explanation:To track … Read more

Where in Campaign Manager can the Site ID(s) required to push placements to Display & Video 360 be found?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Where in Campaign Manager can the Site ID(s) required to push placements to Display & Video 360 be found? In Campaign Manager Account Admin settings In Site Directory under Properties Next to its associated … Read more

Agency Admin, Agency Trafficker, and Site Trafficker are examples of what?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Agency Admin, Agency Trafficker, and Site Trafficker are examples of what? User profiles User roles Placement strategies Content categories Correct answer is User roles Explanation:A user role is a set of permissions in Campaign … Read more

In the Insights tab in Reporting, which two cards show a snapshot of performance? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] In the Insights tab in Reporting, which two cards show a snapshot of performance? (select two)Select All Correct Responses Creative Type Paid Search Ad Video Player Size Device Usage Correct answer  is Creative Type … Read more

If a publisher serves a placement tag after the campaign end date, what ad will serve?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] If a publisher serves a placement tag after the campaign end date, what ad will serve? The default ad The backup image Nothing will serve A random ad Correct answer is The default ad … Read more

What section within a Floodlight activity’s settings allows users to add publisher tracking tags?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What section within a Floodlight activity’s settings allows users to add publisher tracking tags? Google Tag Manager Dynamic tags Advanced properties Custom Floodlight variables Correct answer is Dynamic tags Explanation: Dynamic tags integrate third-party … Read more

What counting method tracks the number of sales made or items purchased?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What counting method tracks the number of sales made or items purchased? Standard counting Sales activities Custom Floodlight variables Counter activity Correct answer is: Sales activities Explanation: Sales activities track the number of sales … Read more

To link a Display & Video 360 advertiser, what initial step must be taken in Campaign Manager?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] To link a Display & Video 360 advertiser, what initial step must be taken in Campaign Manager? Contact support using live chat From Campaign Manager, go to the Google Marketing Platform apps icon and … Read more

For Floodlight tags to properly attribute in-app conversions, what needs to happen within the app?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] For Floodlight tags to properly attribute in-app conversions, what needs to happen within the app? The tag needs to be set as INS tag with mobile capacity A global site tag (gtag.js) must be … Read more

What counting method tracks the number of sales made or items purchased?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What counting method tracks the number of sales made or items purchased? Standard counting Sales activities Custom Floodlight variables Counter activity Correct answer is: Sales activities Explanation: Sales activities track the number of sales … Read more

For Floodlight tags to properly attribute in-app conversions, what needs to happen within the app?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] For Floodlight tags to properly attribute in-app conversions, what needs to happen within the app? The tag needs to be set as INS tag with mobile capacity A global site tag (gtag.js) must be … Read more

When a “plan” is executed in Planning, what information is pushed to Campaign Manager?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When a “plan” is executed in Planning, what information is pushed to Campaign Manager? A dynamic feed that can be quickly implemented into Studio A list of placements you intend to purchase and the … Read more

Which metric is NOT available in Data Transfer?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which metric is NOT available in Data Transfer? Cross-environment conversions % Invalid Clicks Active View: % of Completed Impressions Visible Designated Market Area (DMA) ID Correct answer is Cross-environment conversions Explanation:Cross-environment conversions metrics is … Read more

What report tracks Floodlight attribution in Reporting?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What report tracks Floodlight attribution in Reporting? Insights Cookie Reach Overlap Path to Conversion Floodlight impressions Correct answer is Path to Conversion Explanation: You can create Path to Conversion (P2C) reports in Report Builder, … Read more

What action can be taken to select which columns appear in the trafficking interface?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What action can be taken to select which columns appear in the trafficking interface? Create a custom view Create a new user role Create a filter Create a new user profile Correct answer is … Read more

What HTML elements of a Floodlight tag’s iFrame code identify the unique activity?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What HTML elements of a Floodlight tag’s iFrame code identify the unique activity? 1×1 and “ord” “type” and “cat” u1 and “fls” “src” and 1×1 Correct answer is: “type” and “cat” Explanation: Since the … Read more

What is the limit to retrieve log data from a Data Transfer Google Bucket?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What is the limit to retrieve log data from a Data Transfer Google Bucket? 1 year Unlimited 60 days 30 days Correct answer is: 60 days Explanation: Data Transfer files older than 60 days … Read more

Which functionalities are available to manage conversion data using the API? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which functionalities are available to manage conversion data using the API? (select two)Select All Correct Responses Run Delete Update Insert Correct answer is Update Insert [review]

The Insights tab in Reporting shows the view performance against which three goals? (select three)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] The Insights tab in Reporting shows the view performance against which three goals? (select three)Select All Correct Responses Cost per activity (CPA) Click rate Viewable CPM Conversions per impression Correct answer are Cost per … Read more

What account structure should be used to share Floodlight tags and audience lists between multiple Advertisers?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What account structure should be used to share Floodlight tags and audience lists between multiple Advertisers? An account/advertiser relationship A parent/child relationship Shared billing profiles A single Floodlight activity Correct answer is A parent/child … Read more

Which two tabs in Reporting provide access to viewability data? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which two tabs in Reporting provide access to viewability data? (select two)Select All Correct Responses Summary Report Builder Attribution Verification Correct answer are Report Builder Verification Explanation: Report Builder enables you to run highly … Read more

What targeting rules display an ad to users who have viewed a product, but not purchased it?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What targeting rules display an ad to users who have viewed a product, but not purchased it? Positively target all product viewers AND negatively target all product purchasers Positively target all product purchasers AND … Read more

What is the more cost-effective way to restrict ads served to a specific geographic region?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What is the more cost-effective way to restrict ads served to a specific geographic region? Geo-targeting managed by a publisher or DSP Geo-targeting managed by the ad server Language targeting managed by the ad … Read more

What feature can be used to combine log-level impression and click data for a custom reach analysis?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What feature can be used to combine log-level impression and click data for a custom reach analysis? Line item filtering in Studio Data Transfer GRP Insights Attribution conversion segments Correct answer is Data Transfer … Read more

Unless default ads are disabled, what campaign trafficking action triggers the automatic creation of a default ad for display placements?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Unless default ads are disabled, what campaign trafficking action triggers the automatic creation of a default ad for display placements? Adding an image creative at the advertiser level Adding an image creative at the … Read more

What Floodlight feature can be used to create a custom audience list that targets customers who purchased a specific product or service?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What Floodlight feature can be used to create a custom audience list that targets customers who purchased a specific product or service? Custom 1×1 pixel that fires when the product or service page loads … Read more

What report shows how long it takes for a customer to convert after interacting with an ad?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What report shows how long it takes for a customer to convert after interacting with an ad? First Interaction Time Lag Path Length Path to Conversion Correct answer is: Time Lag Explanation: Time Lag … Read more

When a Top Conversion Paths report shows that most users enter the purchase cycle with a rich media interaction, what action can be taken to optimize the campaign?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When a Top Conversion Paths report shows that most users enter the purchase cycle with a rich media interaction, what action can be taken to optimize the campaign? Allocate more budget to building better … Read more

When is an impression counted in Reporting?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When is an impression counted in Reporting? As soon as a creative is requested from the publisher After the creative is served and viewed on the site After the browser begins loading the webpage … Read more

What object in Campaign Manager is equivalent to a creative in Display & Video 360?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What object in Campaign Manager is equivalent to a creative in Display & Video 360? Ad Campaign Placement Creative Correct answer is Placement Explanation: If you use Display & Video 360 with Campaign Manager, … Read more

If an Agency Trafficker can only see a subset of active campaigns within their account view, where would a Agency Admin go to adjust access to all campaigns?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] If an Agency Trafficker can only see a subset of active campaigns within their account view, where would a Agency Admin go to adjust access to all campaigns? User profile filters Subaccount access Google … Read more

Which information can be extracted from the data in the Verification tab? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which information can be extracted from the data in the Verification tab? (select two)Select All Correct Responses Issues related to content Errors for the ad tag related to implementation issues Charts showing all of … Read more

What Floodlight conversion counting method would report the first visit for each user within a given day?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What Floodlight conversion counting method would report the first visit for each user within a given day? Standard Per session Transactions Unique Correct answer is Unique Explanation: There are two conversion counting methods, each … Read more

In a Path to Conversion report, when a user selects to “Pivot On Interaction Path,” what are two major differences from the unpivoted report? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] In a Path to Conversion report, when a user selects to “Pivot On Interaction Path,” what are two major differences from the unpivoted report? (select two)Select All Correct Responses Each conversion gets its own … Read more

Paid search dimensions in Report Builder are compatible with what metric?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Paid search dimensions in Report Builder are compatible with what metric? Paid Search Revenue Downloaded impressions Active View Cost Per Click Correct answer is Paid Search Revenue Explanation: In Report Builder, you can add … Read more

At what level can landing pages be managed across campaigns?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] At what level can landing pages be managed across campaigns? Placement Creative Advertiser Ad Correct answer is: Advertiser Explanation: You can manage landing pages across your advertiser from the Landing pages tab. From this … Read more

Audience lists created in Campaign Manager can be automatically shared with which linked applications? (select three)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Audience lists created in Campaign Manager can be automatically shared with which linked applications? (select three)Select All Correct Responses Display & Video 360 Studio Google Ads Search Ads 360 Correct answer are Search Ads … Read more

What report in Report Builder shows the number of unique users who have interacted with ads?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What report in Report Builder shows the number of unique users who have interacted with ads? Path to Conversion Standard GRP Cookie Reach Overlap Correct answer is Cookie Reach Overlap Explanation: Cookie Reach Overlap … Read more

When the primary HTML5 assets get delayed, what will serve in a user’s browser as it’s loading?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When the primary HTML5 assets get delayed, what will serve in a user’s browser as it’s loading? Default ad .swf file Polite load image Backup image Correct answer is Polite load image Explanation: Upload … Read more

Which two methods measure impressions served in a mobile app? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which two methods measure impressions served in a mobile app? (select two)Select All Correct Responses Click tracker ad Mobile tracking ad Serving mobile creative directly through Campaign Manager 1×1 impression tracker Correct answer are … Read more

What are two benefits of using the INS tag? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What are two benefits of using the INS tag? (select two)Select All Correct Responses Serves ads on browsers that don’t support Javascript Reduces load latency Eliminates the need for publishers to add cache-busters More … Read more

When dynamic display creatives are published from Studio, what creative type is set in Campaign Manager?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] When dynamic display creatives are published from Studio, what creative type is set in Campaign Manager? Image HTML5 banner Custom Display Interstitial Rich Media Correct asswer is Rich Media Explanation: If you need rich … Read more

Which two features may be used to log additional information about a click? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which two features may be used to log additional information about a click? (select two)Select All Correct Responses Event tags Image source tags Landing page URL suffix Dynamic targeting keys Correct answer are Landing … Read more

What action must occur for a team member to get access to Data Transfer files in Google Cloud Storage?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What action must occur for a team member to get access to Data Transfer files in Google Cloud Storage? Associate the team member with a User Profile designated for Google Cloud access Add the … Read more

What is required to track mobile app conversions using Floodlight tags?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What is required to track mobile app conversions using Floodlight tags? A user-resettable device identifier passed to both Floodlight tags and the ad tags running in apps A Floodlight tag with the activities set … Read more

What data is provided in Video Verification?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What data is provided in Video Verification? Information about ads that served on the same page Video player size and viewability Asset and transcoding validation Resolution and bit rate details Correct answer is: Video … Read more

What attribution model uses Floodlight data from both attributed and non-attributed conversions?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What attribution model uses Floodlight data from both attributed and non-attributed conversions? Data-driven model First Interaction model Linear model Time Decay model Correct answer is Data-driven model Explanation: Data-Driven Attribution uses all available path … Read more

In which two tags can the keyword macro (%k) be added? (select two)Select All Correct Responses

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] In which two tags can the keyword macro (%k) be added? (select two)Select All Correct Responses Floodlight Impression Event Placement Tracking Ad Correct answers are: Impression Event Tracking Ad Explanation: The %k macro expands … Read more

What cost model only calculates cost for impressions measured as viewable by Active View?

[box] Campaign Manager Exam – All Q&As * Updated on 25-Jan-2019 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What cost model only calculates cost for impressions measured as viewable by Active View? CPA CPM vCPM CPC Correct answer is vCPM Explanation:  (Active View: Viewable Impressions ÷ 1000) × Rate The advertiser is … Read more