About Answersheets

All the answersheets are meant to help you practicing the certification exams. We recommend you to go through the answersheets 4-5 times before taking the exam.

Setting up Mobile App Analytics requires:

Setting up Mobile App Analytics requires: A) At least 1 app install or conversion B) A working knowledge of mobile click attribution technologies C) A substantial number of app installs or conversions D) The “Edit” permission for a Google Analytics account and technical knowledge of your app development environment The correct answer is: D) The … Read more

Which of the following is true about mobile optimized sites?

Which of the following is true about mobile optimized sites? A) You should build your app before your mobile site B) Visitors to your mobile-optimized site will be at the same point in the purchase funnel as visitors to your desktop site C) Mobile websites should only focus on task-based functionality, i.e. be a stripped-down … Read more

An advertiser gets more conversions from ads that appear to people in Paris. What should this advertiser do to try and increase the number of conversions?

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser gets more conversions from ads that appear to people in Paris. What should this advertiser do to try and increase the number of conversions? A) Change the zip code in … Read more

Local Google+ pages created on Google My Business can be:

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Local Google+ pages created on Google My Business can be: A) physical locations or mobile applications. B) entered into their own ad auction. C) location extensions in Google Ads. D) conversions in … Read more

A high Quality Score can improve an ad’s position

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] A high Quality Score can: Be achieved with an increase in bid. Improve an ad’s position. Be assigned to negative keywords. Prevent an ad from being served. The correct answer is: Improve … Read more

Account structure for Branding and maximising profit as long as ROI is positive

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser selling anti-bacterial toothbrushes wants to invest in their brand with a set marketing budget. They want another campaign that maximizes profit as long as ROI is positive. Which account structure … Read more

Click “get recent changes” in the tool bar before making changes to one Google Ads account

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] If multiple individuals make changes to one Google Ads account, upon opening the account in Adwords Editor, they should: Contact all other account managers. Refresh the account in Google Ads. Click “get … Read more

What can be learned from a Search Funnel

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] What can be learned from a Search Funnel? Search impression share for the last 30 days compared to CPC trends over time. Budget usage for all Search campaigns, including budget limitations and … Read more

Determine the most profitable keywords within a campaign

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] How could an advertiser determine the most profitable keywords within a campaign? Identify the keywords with the highest clickthrough rates (CTRs). Compare the total clicks to total conversions for each keyword in … Read more

In an Google Ads account, average cpc statistic is viewable for each ad group

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] In an Google Ads account, which statistic is viewable for each ad group? Purchase funnel abandonment by step Percent of impressions blocked by negative keywords Average cost-per-click (CPC) Performance by Internet Protocol … Read more

Benefit of linking a Google Places account to an Google Ads campaign

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which is a benefit of linking a Google Places account to an Google Ads campaign? Additional icon options are available for ads when using Google Places. Free organic search results for the … Read more

Scenario would record to two conversions

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which scenario would record to two conversions (1-per-click)? A user clicks on an ad, converts, and returns to the site using a bookmark within 30 days and converts again. A user clicks … Read more

If ad is not appearing in the Ad Preview and Diagnosis Tool then Run a keyword diagnosis

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  • Google Search Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
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An advertiser’s ad is not appearing in the Ad Preview and Diagnosis Tool when exact keywords are queried. Which action would help the advertiser to determine why the ad is not showing?

  • Run a keyword diagnosis for the keyword in question.
  • View the Search Query Performance Report to determine the root cause.
  • Perform Google searches on the same keywords to build data points.
  • Use the Keyword Tool to include more variations of a given keyword.

The correct answer is:

  • Run a keyword diagnosis for the keyword in question.

Read more

Google Ads Conversion Tracking code should be installed on Confirmation page after a purchase

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Where on an e-commerce website should an advertiser install the Google Ads Conversion Tracking code? Confirmation page after a purchase Shopping cart header Website homepage Landing page of an ad The correct … Read more

Network distribution can be specified at the campaign level

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which can be specified at the campaign level? Destination URLs Billing preferences Ad text Network distribution The correct answer is: Network distribution Explanation: A set of ad groups (ads, keywords, and bids) … Read more

Google Ads advance search – Calculation of Customer lifetime value

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] You’re running a Search campaign for an accounting software provider that wants to estimate lifetime customer value as a primary benchmark for performance. They charge $10/mo for Basic service and $20/mo for … Read more

Automatic CPC bidding attempts to get advertisers the most Clicks for their daily budget

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  • Google Search Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
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Automatic cost-per-click (CPC) bidding attempts to get advertisers the most:

  • Clicks for their daily budget.
  • Impressions for their daily budget.
  • Conversions based on their conversion goals.
  • Impressions in their preferred position range.

The correct answer is:

  • Clicks for their daily budget.

Read more

Adwords Editor Benefit: Multiple users can share archives and proposals for an account

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which is a benefit of using Adwords Editor? Multiple users can share archives and proposals for an account. Conflicts between changes made by importing a file do not need to be resolved … Read more

An advertiser runs a report at the Campaign level and includes invalid clicks statistics

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser runs a report at the Campaign level and includes invalid clicks statistics. The report indicates that 20% of clicks received during the selected time period were invalid. This means that … Read more

Look at click patterns over time and rule out legitimate reasons for suddenly increase in traffic due to invalid activity

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser notices that clicks have suddenly increased and is concerned that they might be due to invalid activity. What is the first thing the advertiser should do to investigate this situation? … Read more

Physical address information about businesses through Google Places accounts

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Advertisers can provide physical address information about their businesses through Google Places accounts. Ads that include this type of information are eligible to show on: Any networks selected in the campaign’s settings. … Read more

On Billing tab advertisers can see credits for invalid clicks

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] On which tab can advertisers see credits for invalid clicks within their Google Ads accounts? Billing Opportunities Campaigns My account The correct answer is: Billing Explanation: If we find invalid clicks that … Read more

Google Ads API Sandbox allow to test new logic without modifying live campaigns

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Bud would like to test new logic in his application that uses the Google Ads Application Programming Interface (API) without modifying his live Google Ads campaigns. Which tool would allow him to … Read more

Conversion Optimizer use an advertiser’s CPA bid to determine the optimal equivalent CPC bid

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] How does Conversion Optimizer use an advertiser’s cost-per-acquisition (CPA) bid to determine the optimal equivalent cost-per-click (CPC) bid for each auction? The CPC bid is one-tenth of the CPA bid by default. … Read more

Google Ads Campaign Experiments allow you to test changes to account for a portion of the auctions

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Google Ads Campaign Experiments allow you to… Test changes to your account for a portion of the auctions that your ads participates in. Automate different images and text on your site to … Read more

Linking your Google+ Page to Google Ads enables to show more endorsements for business

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Linking your Google+ Page to your Google Ads account… Cannot be done if you have a Google Merchant account. Enables users to login to your website through your Search advertisements. Requires a … Read more

Ad Preview and Diagnosis Tool to view ads as they would appear to users in targeted location

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser in Canada wants to view ads as they would appear to users in Mexico. Which tool should this advertiser use to accomplish this goal? Placement Tool Ad Preview and Diagnosis … Read more

Key elements for optimizing landing page

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which are key elements to keep in mind when optimizing a landing page for Google Ads? Clear landing page layout and several links to related websites Correct programming language used to construct … Read more

Same keyword in two different ad groups, which one will win the auction?

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] If an advertiser has the same keyword in two different ad groups, the one to win a given auction will be the keyword with the: Most historical data in the account. Highest … Read more

Adwords Editor allows to access access multiple accounts offline

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Adwords Editor allows users to: Access multiple accounts offline. Make live edits to multiple accounts simultaneously. Invite new users to share accounts. Find relevant ads on Google partner sites. The correct answer … Read more

Adjustments made to the daily budget can be found in Change History tool

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Information an advertiser would find in the Change History tool would be: Credit card information associated with the account. Adjustments made to the daily budget. Timestamps for when ads were approved or … Read more

What is you get two clicks from the same IP address within a few minutes

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Jane uses Google Ads to promote her online shoe store and her conversion rate has remained constant over the last year. While checking her web server logs for December, she notices she … Read more

Google Ads Application Programming Interface (API) helps to do changes in bulk

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser who works for a large company wants to make frequent, specific changes to bids based on criteria for more than 100,000 keywords. Which would be the most efficient tool for … Read more

Which determines a keyword’s clickthrough rate (CTR)?

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which determines a keyword’s clickthrough rate (CTR)? Number of impressions divided by the number of clicks Number of impressions divided by the average position Number of clicks divided by the number of … Read more

At which level can advertiser apply mobile bid adjustments

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser can apply mobile bid adjustments at which of the following levels? Campaign level Keyword level Account level Ad level The correct answer is: Campaign level Explanation: Use mobile bid adjustments … Read more

What is site link?

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] What are Sitelinks? Links to other websites that appear beneath the text of your Search ads. Links from other sites to your site. Links to more pages of your site that appear … Read more

advertisers can see specific search queries in Keyword details” on the Keywords tab

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  • Google Search Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
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  • * 100% Legitimate to use for Exam

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How can advertisers see specific search queries that have caused their ads to show, even if those queries are not keywords within their accounts?

  • Select “Keyword details” on the Keywords tab.
  • Review “Automatic placements” on the Display Network tab.
  • Use the Ad Preview and Diagnosis Tool on the Tools and Analysis tab.
  • Add a customized column for “queries” on the Keywords tab.

The correct answer is:

  • Select “Keyword details” on the Keywords tab.

Explanation: Read search term report

You can read more here:  https://support.google.com/Google Ads/answer/2684537?hl=en

Read more

Feature distinguishes location extensions from regional and customized campaign targeting

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which feature distinguishes location extensions from regional and customized campaign targeting? Location extensions will appear when an advertiser has targeted a specific region or location. Location extensions will appear when a user … Read more

Definition of Reach – Google Ads

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] In a Reach and Frequency report, “Reach” is defined as the: Number of unique users exposed to an ad. Demographic populations to which an ad is served. Geographic locations in which an … Read more

“Keyword details” to see the actual search queries that triggered the ad

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser has several keywords set to broad match and would like to see the actual search queries that triggered his ads. This information can be found in the: “Keyword details” section … Read more

Bid Multiplier – Google Ads

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser that uses ad scheduling has a custom bid adjustment for 9pm- 12am on weeknights. The normal bid is USD$0.40 and the bid multiplier is 75%. How much is the advertiser … Read more

Application developed through API Interact directly with the Google Ads server

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] The Google Ads Application Programming Interface (API) allows developers to use applications that: Interact directly with the Google Ads server. Can appear throughout the Google Search Network. Are accessible only through Adwords … Read more

order of steps likely to capture the most profit

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] You are launching a new campaign selling stylish office furniture. You would like to grow it to maximize profit for all traffic available on your current keywords. If only allowed one cycle, … Read more

Proactive offline analysis if Google’s automatic filtering system fails

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which is the next stage of detection in an Google Ads account, if Google’s automatic filtering system does not successfully remove all potentially invalid clicks? Proactive offline analysis by the Google Ad … Read more

Receiving clicks from non targeted countries – Google’s Domain is the reason

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser targeting only France determines that clicks have been received from users in Switzerland. Why might clicks outside of the target location occur? Users in Switzerland are searching on Google’s French … Read more

Keyword details data help advertisers to identify New keyword ideas

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Reviewing “Keyword details” data on the Keywords tab will help advertisers to identify: keywords with low Quality Scores. New keyword ideas for a campaign. Potential new placements to target on the Google … Read more

Business listings in Google Places can be Location extensions in Google Ads

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Business listings in Google Places can be: Physical locations or mobile applications. Entered into their own ad auction. Location extensions in Google Ads Conversions in Google Ads. The correct answer is: Location … Read more

Mobile-optimized landing page – Recommended action for mobile preferred ad

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which is a recommended action for new mobile preferred ad creative? Use a mobile-optimized landing page Use exact match Only Target Search Network Only Integrate mobile Flash video ads The correct answer … Read more

Compatible feature with Conversion Optimizer

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which Google Ads feature is compatible with Conversion Optimizer? Separate Display Network bids Advanced Ad Scheduling Enhanced CPC Ad Extensions The correct answer is: Separate Display Network bids Explanation: A similar feature … Read more

unlimited budget as long as ROI is positive – recommendations for maximum profit

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] You are CEO of a small e-commerce shop and your team is debating Google Ads performance metrics to maximize profit. Budget is unlimited as long as ROI is positive. Whose recommendations most … Read more

Estimate profit-per-conversion before advertising expenses

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Jane’s e-commerce site sells a wide variety of bicycle equipment. She wants to estimate her profit-per-conversion for each ad group to get a sense of which ad groups are immediately profitable in … Read more

Quickest way to add long list of locations

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which is the quickest way to add a long list of locations to target in an Google Ads campaign? Select “Bulk locations” in the advanced section of a campaign’s location settings. Search … Read more

Include keywords in Ad text to improve ad group performance

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] To improve the performance of an ad group on the Search Network, advertisers should create ad groups containing: Keywords that are also included in the ad text. Destination URLs set at the … Read more

Decrease in the number after enabling Conversion Optimizer

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser enabled Conversion Optimizer and noticed a decrease in the number of conversions. What could have caused this decrease to occur? The specific Conversion Optimizer code snippet was not added to … Read more

Compare two campaign metrics in Google Ads

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] How might an advertiser compare, over time, two campaign metrics such as “cost per conversion” and “cost”? Select the two metrics in “Graph options” on the Campaigns tab. Search the account for … Read more

Organize ad groups and campaigns according to websites structure

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] How should advertisers use their websites to help them structure their accounts? Organize ad groups and campaigns to reflect the layout of the website. Organize keywords to cover each word represented on … Read more

Use statistics and reports to achieve best performance possible from ads

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] In order to achieve the best performance possible from text ads, which is a best practice that should be followed? Include words like “find” and “search” in the ad text. Include no … Read more

Cost for Clicks on Call Extension in Google Ads Ad

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] You own a pizzeria in downtown Chicago. With call extensions, a customer who searches for pizza on her mobile phone can see your ad along with your phone number and make the … Read more

Google Ads API Benefits – Advertisers can make dynamic changes at scale

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] What is a benefit of using the Google Ads Application Programming Interface (API)? Programming skills are not necessary. Advertisers can log into the Google Ads account to upload changes. Programmers benefit from … Read more

Right approach to CPA targets and budget, suited to maximize profit

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] You’re an independent consultant selling an ebook you wrote about Search Engine Marketing for $50. You have campaigns across multiple online advertising platforms: search networks, display networks, & other advertising networks. Which … Read more

Automated clicks immediately filtered from an Google Ads campaign

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] What kind of click volume increase is likely to be immediately filtered from an Google Ads campaign? A related press release. “peak season” of a product or service. improvement in an ad’s … Read more

Definition of Frequency in Google Ads

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] In a Reach and Frequency report, “Frequency” is defined as the: Average number of times a video ad is played by a user. Average number of times a user is exposed to … Read more

To improve CTR – Keyword match is helpful

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser notices that the clickthrough rate (CTR) in one ad group has significantly decreased throughout the past few weeks. What could this advertiser do in an attempt to increase CTR and … Read more

Balance CPA and # of conversions – approach suited to maximize profit

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which approach to bidding is best suited to maximize profit? Balance CPA and # of conversions Minimize CPA Maximize conversions Maximize ROI as a percentage The correct answer is: Balance CPA and … Read more

Condition to use Conversion optimizer

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] An advertiser attempts to enable Conversion Optimizer but the feature is not available in the account. Which is the most likely reason? The advertiser advertises a service rather than a product. The … Read more

Search funnel Google Ads report – to check assist clicks and assist impressions

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Often, the “last click” before a conversion gets all the credit. But there are often assist clicks and assist impressions that help guide your customers to conversion. Which built-in Google Ads report … Read more

Modifier to specify that certain words must be included in search term

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] You can add a ‘+’ modifier in front of broad match keywords to… Overrides negative keywords with an explicit positive keyword. Only trigger ads when the Google+ social extension is available. Indicate … Read more

Conversion Optimizer need Historical conversion data to find optimal CPC bid

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] What information does the Conversion Optimizer need in order to find the optimal cost-per-click (CPC) bid for an ad each time the ad is eligible to appear? Manual bid changes Historical conversion … Read more

Bid and Ad rank relationship – CPC bid is one factor that affects Ad Rank

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Which best describes the relationship between maximum cost-per-click (CPC) bids and Ad Rank? An increased CPC bid leads directly to a small increase in Ad Rank. CPC bid only affects Ad Rank … Read more

One reason for using Conversion Optimizer is to:

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] One reason for using Conversion Optimizer is to: • Avoid unprofitable clicks. • Generate more clicks than manual bidding would generate • Dynamically manage ad position • Maximize ad exposure Correct Answer … Read more

Identifying surprising jump in impressions through Change History

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] In an Google Ads account managed by multiple users, one user noticed a surprising jump in impressions. Where should this user look for details on what might have created the impression increase? … Read more

Exact Match Impression Share metrics Calculates

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Exact Match Impression Share metrics: are only available at the account level. summarize impression share statistics for all keywords currently set to exact match. calculate impression share as if all keywords were … Read more

The IP Exclusion tool allows advertisers to Prevent

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  • Google Search Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
  • * 100% Moneyback Guarantee
  • * 100% Legitimate to use for Exam

[/box]

The IP Exclusion tool allows advertisers to:

• Obtain IP addresses for valuable website visitors.
• Determine which IP addresses have seen ads.
• Discover IP addresses of competitors.
• Prevent specific IP addresses from seeing their ads.

Correct Answer is:

Read more

The purpose of a developer or authentication token is to track:

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box]fforts.  [/box] The purpose of a developer or authentication token is to track: Google Ads applications. Application Programming Interface (API) access by application. Google Ads usage. Application Programming Interface (API) usage. Correct Answer … Read more

Google Ads Advance Search Question & Answer – 002

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Assuming default cookie expiration timing, a conversion (1-per-click) is recorded when: a user clicks on an Google Ads ad. multiple conversions result from a single Google Ads ad click. a single conversion … Read more

Google Ads Advance Search Certification – Questions with Answers and explaination

[box] Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam [/box] Google Ads Advance Search certification tests your knowledge of Google Advertising and improves your ability of creating successful strategy. You can understand measuring ROI (Return of Investment) and Customer’s life time value. … Read more

Marketing Channels and Budget For Start-ups

Hi, I've seen so many entrepreneurs questioning about the marketing budget for their product. Defining the budget is really not so easy. It may vary product to product, location to location and on demographic basis. I'll try to throw the light on every aspect of it. First I'll explain about the type of marketing. So, … Read more

Marketing Channels and Budget For Start-ups

Hi, I've seen so many entrepreneurs questioning about the marketing budget for their product. Defining the budget is really not so easy. It may vary product to product, location to location and on demographic basis. I'll try to throw the light on every aspect of it. First I'll explain about the type of marketing. So, … Read more

Marketing Channels and Budget For Start-ups

Hi, I've seen so many entrepreneurs questioning about the marketing budget for their product. Defining the budget is really not so easy. It may vary product to product, location to location and on demographic basis. I'll try to throw the light on every aspect of it. First I'll explain about the type of marketing. So, … Read more

Marketing Channels and Budget For Start-ups

Hi, I've seen so many entrepreneurs questioning about the marketing budget for their product. Defining the budget is really not so easy. It may vary product to product, location to location and on demographic basis. I'll try to throw the light on every aspect of it. First I'll explain about the type of marketing. So, … Read more

Cost of Google Adwords Certification

So many students and professionals generally ask a question that What does it cost to become The  Google Adwords Certified Professional. Here is the break-up of the fee: Google Adwords Training: 8000/- Fee for two Tests (Paid to Google): Rs 3200 ($50)+Rs 3200 ($50)= 6400 (Approx) ($100) So you have to spend approx Rs 14,400/- … Read more

Why Google Adwords Certification

Online Marketing industry is growing expeditiously. There are  7 channels make online marketing complete. Link Building SEO SMO Email Marketing Content Marketing Affiliate Marketing Search Engine Marketing. Industry is demanding more efficient employees so that the business could be carried out to the next level of success. There is more efficient manpower is in demand unlike … Read more