What is the automated bidding and it’s benefits?

Automated bidding takes the heavy lifting and guesswork out of setting bids to meet your performance goals. Each type of automated bid strategy is designed to help you achieve a specific goal for your business. Types of Bidding Strategies There are total 6 types of automated bidding strategies. Maximize Click Target Impression Share Target CPA … Read more

What is SKAG in Google Ads/Search Engine Marketing?

SKAG is acronym of “Single Keyword Adgroup”. When is SKAG used? SKAG is use in various conditions. You can use it if: you want to lower your CPC you want to improve ad performance you don’t know the right keyword with lowest cpc you don’t know potential keywords and have doubt on the result of … Read more