If you want to plan, budget, manage your spend, and understand your campaign’s success in Search Ads 360, you would use the Performance Center.
- You’d use the Overview page.
- You’d use App Switcher.
- You’d use Tools & Settings.
- You’d use Performance Center.
The correct answer is: You’d use Performance Center
Explanation: The Performance Center in Search Ads 360 is specifically designed to facilitate seamless management of campaign spending, monitoring pacing, optimizing budgets, and comprehensively understanding your campaign’s success across various search engines. This tool is invaluable for advertisers seeking an integrated platform that not only helps in strategic planning and budget allocation but also provides insights into the effectiveness of their campaigns. By using the Performance Center, you can ensure that your campaigns are both cost-efficient and successful, meeting your business objectives effectively.
Chapter 5: Explore Search Ads 360 Performance Center
Read more here: https://support.google.com/sa360/answer/10058344