Privacy Policy

SCHOOL4SEO

Get Certified Quickly

Home » Google Ads Search Advertising Exam
Hire for the Google Exams

A sneaker company is looking to boost awareness for a major product launch that’s coming up. They’re looking to use broad match to reach a larger audience. Which three steps could they take to help them accomplish this? Select 3 Correct Responses

Advertisement-Space

To boost awareness for their major product launch using broad match, a sneaker company could use responsive search ads and AI-powered creatives, organize and align all their ad groups according to a common theme, and use brand restrictions for branded campaigns when suitable.

N/A
Hire for the Google Exams

Which three best practices could you follow to expand your reach with broad match? Select 3 Correct Responses

Advertisement-Space

To expand your reach with broad match, you should follow these three best practices: use brand restrictions with broad match for branded campaigns, make use of responsive search ads and AI-powered creative, and organize all ad groups to be in alignment with a common theme.

N/A
Hire for the Google Exams

Your client created their company’s first Google Search campaign for their yoga school. They launched a Google Search campaign and chose leads as their campaign marketing goal. Which results can they expect by doing this?

Advertisement-Space

By launching a Google Search campaign with leads as the marketing goal for their yoga school, your client can expect to increase email signups from potential students.

N/A
Hire for the Google Exams

You manage the online marketing campaigns for a vitamin and supplement store. You launched a Google Search campaign and chose leads as your campaign marketing goal. Which outcome can you expect from the campaign?

Advertisement-Space

By choosing leads as the marketing goal for your Google Search campaign for a vitamin and supplement store, you can expect to get more email list signups from potential consumers.

N/A
Hire for the Google Exams

The marketing director for an electric car company recently chose leads as the Google Search campaign marketing goal. What result can they achieve by selecting leads as the goal?

Advertisement-Space

By selecting leads as the marketing goal for their Google Search campaign, the marketing director for the electric car company can aim to increase email list signups from potential consumers.

N/A
Hire for the Google Exams

The owner of a house-cleaning service has built a booking website and is ready to promote their services online. The ads need to reach people actively looking for businesses like this one. Which two Google Ads campaign types could be used to make sure consumers consider their services and take action by booking house cleanings? Select 2 Correct Responses

Advertisement-Space

To effectively promote their booking website and ensure that consumers consider their house-cleaning services, the owner should utilize both a Search campaign and a Performance Max campaign in Google Ads.

N/A
Hire for the Google Exams

Your client owns a manufacturing business that makes specialized hiking and rock-climbing gear. They’re a small player in the market, but are ready to scale the business. Which two Google Ads campaign types could your client use to increase the brand’s exposure and reach audiences interested in hiking and rock climbing across the web? Select 2 Correct Responses

Advertisement-Space

To increase brand exposure and reach audiences interested in hiking and rock climbing, your client should consider using both Search and Performance Max campaigns in Google Ads.

N/A
Hire for the Google Exams

You manage your company’s Google Search Ads campaign. You also regularly review the optimization score to help you make your Google Search campaign as effective as possible. How can you use the optimization score to refine your campaign?

Advertisement-Space

To refine your Google Search Ads campaign, you can use the optimization score to assess how effectively the campaign is optimized for maximum performance.

N/A
Hire for the Google Exams

You recently launched a new product called Wonder Boots. You want to attract more traffic via Google Ads but only for searches that are solely for the product name, Wonder Boots. How can you attract search traffic for Wonder Boots product name queries only?

Advertisement-Space

Discover how to use exact match keyword targeting in Google Ads to drive targeted traffic for specific products like “Wonder Boots.” Learn to maximize ad relevance and control.

N/A
Hire for the Google Exams

A startup organic produce delivery service is launching in cities nationwide. They decide to use phrase match in their Search ads campaign with the keywords “organic,” “produce,” and “delivery.” How will phrase match help the company’s Search Ads campaign?

Advertisement-Space

Learn how phrase match in Google Search Ads can benefit your startup by capturing searches that include the meaning of your targeted keywords, offering a balanced reach.

N/A
Hire for the Google Exams

Your goal is to test different combinations of headlines and descriptions so that you can optimize your results. Your marketing colleagues have suggested using responsive search ads. What are the two benefits that responsive search ads can provide? Select 2 Correct Responses

Advertisement-Space

Discover the dual benefits of using responsive search ads for your marketing campaigns: enhanced relevance and flexibility. Learn how these ads adapt to device widths and show your most relevant messaging to customers.

N/A
Hire for the Google Exams

You recently launched a new product called Comfort Clogs. Your goal is to attract more traffic via Google Ads but you want that traffic to come only from searches for the product name. How can you attract search traffic for Comfort Clogs product name queries only?

Advertisement-Space

Learn how to use exact match keyword targeting in Google Ads to attract highly specific traffic for your new product, “Comfort Clogs.” Ideal for focused marketing campaigns.

N/A
Hire for the Google Exams

Your goal is to test different combinations of headlines and descriptions so that you can optimize your results. Your marketing colleagues have suggested using responsive search ads. What are the two benefits that responsive search ads can provide? Select 2 Correct Responses

Advertisement-Space

Discover the dual benefits of using responsive search ads for your marketing campaigns: enhanced relevance and flexibility. Learn how these ads adapt to device widths and show your most relevant messaging to customers.

N/A
Hire for the Google Exams

You’re considering using automated bidding to make your campaign management process more efficient. What are three ways that automated bidding can improve efficiency? Select 3 Correct Responses

Advertisement-Space

Discover the three ways automated bidding in Google Ads improves campaign efficiency: smarter bid settings, time-saving capabilities, and precise user intent evaluation. Learn how to streamline your marketing efforts.

N/A
Hire for the Google Exams

How can marketers use AI-powered Search ads to serve their business needs?

Advertisement-Space

Unlock the power of AI in Google Ads to serve your business needs effectively. Discover how a combination of broad match, Smart Bidding, and Responsive Search Ads can increase conversions by 20%.

N/A
Hire for the Google Exams

How many responsive search ads does Google Ads allow?

Advertisement-Space

Learn how many responsive search ads Google Ads allows per ad group and how to ensure your key messages appear consistently. Maximize ad performance with our expert insights.

N/A
Hire for the Google Exams

How many responsive search ads does Google Ads permit?

Advertisement-Space

Discover the limitations and recommendations for using responsive search ads in Google Ads. Learn how to ensure consistent messaging and maximize ad strength in your campaigns.

N/A
Hire for the Google Exams

How many responsive search ads can you have in Google Ads?

Advertisement-Space

Learn the limits and best practices for using responsive search ads in Google Ads. Understand how to manage ad strength and ensure consistent messaging across your campaigns.

N/A
Hire for the Google Exams

You’re a marketing executive at a clean energy company and have been asked to come up with your company’s online advertising budget on a monthly basis. You decide to leverage Google Ads’ Performance Planner to help you achieve your aims. What are two benefits you’ll get from Performance Planner? Select 2 Correct Responses

Advertisement-Space

Discover how Google Ads’ Performance Planner can optimize your clean energy company’s online ad budget. Benefit from accurate forecasting powered by machine learning and billions of weekly Google searches.

N/A
Hire for the Google Exams

You’re a marketing executive at an airline company and have been asked to plan your company’s online advertising budget on a monthly basis. You decided to use Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers you? Select 2 Correct Responses

Advertisement-Space

Learn how Google Ads’ Performance Planner can elevate your airline’s online advertising strategy. Utilize forecasts based on billions of Google searches and advanced machine learning for more accurate budget planning.

N/A
Hire for the Google Exams

You’re a marketing executive who has been charged with planning an online advertising budget each month and you decided to use Google Ads’ Performance Planner to assist your efforts. What are two advantages Performance Planner offers you? Select 2 Correct Responses

Advertisement-Space

Discover the advantages of using Google Ads’ Performance Planner for your online advertising budget. Benefit from machine-learning-driven forecasts based on billions of weekly Google searches.

N/A
Hire for the Google Exams

What does value-based bidding do?

Advertisement-Space

Learn how value-based bidding, a Smart Bidding strategy in Google Ads, uses machine learning to drive maximum conversion value aligned with your business goals.

N/A
Hire for the Google Exams

What is value-based bidding?

Advertisement-Space

Discover how value-based bidding optimizes your Google Ads campaigns. Using machine learning, this Smart Bidding strategy focuses on achieving high-value conversions that meet your business objectives.

N/A
Hire for the Google Exams

How does value-based bidding work?

Advertisement-Space

Learn how value-based bidding revolutionizes your online advertising strategy. Using machine learning, it focuses on high-value conversions that align with your business goals for smarter spending.

N/A
Hire for the Google Exams

What two things are types of value-based Smart Bidding strategies? Select 2 Correct Responses

Advertisement-Space

Explore the intricacies of value-based Smart Bidding strategies. Understand the difference between maximizing conversions versus conversion value, and how target CPA and ROAS guide optimization for desired outcomes in Search campaigns.

N/A
Hire for the Google Exams

What are two types of value-based Smart Bidding strategies? Select 2 Correct Responses

Advertisement-Space

Discover the key value-based Smart Bidding strategies in Search campaigns. Learn the distinction between maximizing conversions and conversion value, and how target CPA and ROAS play a crucial role in optimizing results.

N/A
Hire for the Google Exams

After implementing Smart Bidding and broad match, what are three campaign best practices you should follow? Select 3 Correct Responses

Advertisement-Space

Maximize your Google Ads campaign with Smart Bidding and broad match. Learn the top three best practices, including negative keyword targeting, the use of responsive search ads, and Quality Score monitoring for optimal campaign performance.

N/A
Hire for the Google Exams

Based on analysis of their marketing data, a web development business has determined that the highest-value customers reach out via an interest form on their website. The firm wants more potential customers to submit this form. What’s the right campaign objective for this business’s goals?

Advertisement-Space

Explore why the “Leads” campaign objective is a game-changer for businesses eager to enhance engagement with potential high-value clients through form submissions.

N/A
Hire for the Google Exams

A self-publishing business has determined that their highest-value potential customers reach out using a form on their website. They want more prospective customers to submit this form. What’s the right campaign objective for this business’s goals?

Advertisement-Space

Unravel the effectiveness of the “Leads” campaign objective for businesses focused on increasing form submissions and engaging high-value prospects on their websites.

N/A
Hire for the Google Exams

An online employment agency has determined that their highest-value clients reach out through their website. They want more potential clients to submit an interest form. What’s the right campaign objective for this business’s goals?

Advertisement-Space

Discover why the “Leads” campaign objective is pivotal for businesses aiming to amplify conversions and generate more inquiries via their website.

N/A
Hire for the Google Exams

When implementing value-based bidding, which of these three solutions will permit you to create strong conversion measurement foundations when implementing value-based bidding? Select 3 Correct Responses

Advertisement-Space

Discover essential solutions for a strong conversion measurement foundation in value-based bidding: Global site-wide tagging, Enhanced conversions, and Consent mode. Boost your bidding strategy.

N/A
Hire for the Google Exams

Which of these three solutions will let you develop strong conversion measurement foundations when implementing value-based bidding? Select 3 Correct Responses

Advertisement-Space

Discover the three pivotal solutions for a robust conversion measurement foundation: Global site-wide tagging, Enhanced conversions, and Consent mode. Enhance your digital performance with optimized bidding strategies.

N/A
Hire for the Google Exams

Which way does Google AI help marketers connect with new customers?

Advertisement-Space

Discover how Google AI’s deep understanding of language intricacies revolutionizes Search, seamlessly connecting marketers to their potential audience.

N/A
Hire for the Google Exams

How can Google AI help marketers reach potential customers?

Advertisement-Space

Explore the power of Google AI in bridging marketers and consumers. Understand how deciphering human language nuances refines search, enhancing both user and advertiser experiences.

N/A
Hire for the Google Exams

How can Smart Bidding with broad match help marketers?

Advertisement-Space

Delve into the combined prowess of Smart Bidding and broad match. Uncover how this integration fine-tunes bid strategies, optimizing for the modern consumer’s intricate journey.

N/A
Hire for the Google Exams

What’s a benefit of using Smart Bidding with broad match?

Advertisement-Space

Explore the synergy of Smart Bidding with broad match. Dive into how it refines bidding strategies, ensuring unparalleled precision and maximizing conversion potentials.

N/A
Hire for the Google Exams

Which three signals does broad match use to match Search ads with queries?

Advertisement-Space

Delve into the intricacies of broad match in Search ads. Discover how language, interest, and geographic signals enhance ad matching precision. Master the dynamics of Smart Bidding.

N/A