To report on search campaigns that aren’t directly supported by Search Ads 360, you should create an engine track account.
- You should create a submanager account.
- You should create a manager account.
- You should create a campaign account.
- You should create an engine track account.
The correct answer is: You should create an engine track account
Explanation: When dealing with search engines that are compatible with Search Ads 360 for certain aspects like reporting on Floodlight conversions and uploading performance metrics but do not allow for the creation or management of campaigns, the establishment of an engine track account is the appropriate solution. This type of account is tailor-made for reporting purposes in scenarios where direct campaign management is not supported. It facilitates comprehensive tracking and analysis of search campaign data, ensuring that performance metrics are effectively monitored and analyzed within the Search Ads 360 environment.
Chapter 14: Expand Measurement in Search Ads 360
Read more here: https://support.google.com/sa360/answer/14310592