Home » Google Shopping Advertising Exam Answers

What happens if you don’t resolve repeated policy violations, such as the price in the feed not matching the price on the website?

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Learn about the repercussions of repeated policy violations in Google Merchant Center. Ensuring accurate product data and adherence to policies is crucial to prevent account suspension and ensure visibility across Google.

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What are two ways you can upgrade all of your Smart Shopping campaign to Performance Max at once? Chose two.

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Discover the efficient ways to upgrade your Smart Shopping campaigns to Performance Max. Learn step-by-step methods that ensure a seamless transition while retaining your previous campaign insights and settings.

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You’re using Performance Max campaigns to run across Google platforms, such as Google Search, Google Images, and YouTube. In this scenario, what’s a benefit that you gain with Performance Max?

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You’re looking to buy six chairs for your new dining room table. A retailer advertises the price for one dining chair in an ad. However, when users click on the ad and buy the product, they are charged for a set of six chairs. Which Shopping ads policy is the advertiser violating?

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Explore the nuances of the Shopping ads policy, focusing on the misrepresentation of self or product. Understand why accurate representation in ads is vital for maintaining transparency and trust with potential customers.

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If you want to know the value of getting new customers, which setting in a Performance max campaign will help you do that?

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Delve into the utility of the customer acquisition setting in Performance Max campaigns. Learn how combining value rules with business expertise can yield insights into the value of new customer acquisitions.

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If you were advising a client who wanted to run on Performance Max and use Maximize Conversion Value as a bid strategy, which optional secondary bid strategy should you advise them to choose?

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Discover the optimal secondary bid strategy for Performance Max campaigns aiming to maximize conversion value. Learn how tROAS can offer an integrated performance analysis, encompassing both online and offline metrics.

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You are advising someone on the difference between Performance Max campaigns and Standard Shopping campaigns. What could you tell them that would accurately convey Performance Max campaigns’ benefits?

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Explore the differences and advantages of Performance Max campaigns versus Standard Shopping campaigns. Understand the power of integrated marketing and the value of unique content in driving performance across Google’s platforms.

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You’d like to promote your products across Google’s platform but aren’t sure whether a Performance Max campaign would help you more than a Standard Shopping campaign. Which statement is true about Performance Max campaigns?

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Dive into the nuances of Performance Max versus Standard Shopping campaigns, understanding their unique capabilities, control mechanisms, and how they cater to reaching audiences on Google’s platform.

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What’s the main difference between Performance Max and Standard Shopping ads in terms of how they reach consumers?

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Explore the core differences between Performance Max and Standard Shopping campaigns, emphasizing their unique approaches to consumer engagement, AI optimization, and reach capabilities.

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Which two of these ad formats can be found in a Performance Max campaign but not a Standard Shopping campaign? Choose two.

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Uncover the unique capabilities of Performance Max campaigns, with a spotlight on the exclusive ad formats, Responsive Display Ads and Gmail Ads, distinguishing them from Standard Shopping campaigns.

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What’s automatically optimized with a Performance max campaign?

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Discover how Performance Max campaigns use Google’s AI to automate budget allocation across networks, ensuring optimal bids and achieving your business goals.

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Which of these things does a Performance max campaign automatically optimize?

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Dive into Performance Max campaigns: Google’s AI-powered solution for smart budget allocation across networks, optimizing bids in real-time for the best business outcomes.

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What are Performance Max Campaigns?

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Explanation:
Performance Max campaigns harness the power of Google’s AI to optimize ads toward specific business goals of a retailer across various Google platforms, from Search to YouTube. They consistently select the most fitting inventory, aiming to engage customers effectively on platforms they frequent. This innovative approach not only simplifies ad management for retailers but also adapts to evolving consumer shopping habits, ensuring consistent high performance.

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Explore the essence of Performance Max campaigns – leveraging Google’s AI to optimize retail goals across platforms, ensuring simplified management and enhanced results.

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What are three benefits of a Performance Max campaign? Choose three.

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Dive into the benefits of Performance Max campaigns, from simplifying multi-platform campaign management to utilizing AI for optimal results and achieving a broad reach across Google’s platforms.

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Which ad format promotes in-store products and also drives traffic to stores?

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Discover how Local Inventory Ads effectively highlight in-store products and direct online searchers to physical store locations, bridging the gap between online browsing and offline purchasing.

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What configuration do you need before you can launch a Performance Max campaign?

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Learn about the key prerequisite for launching a Performance Max campaign: setting up an approved product feed in Google Merchant Center. Ensure your ads perform optimally with the right preparation.

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How do Standard Shopping and Performance Max campaigns differ in their approaches to reaching customers?

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Unravel the key differences between Standard Shopping and Performance Max campaigns in reaching customers. Learn how Standard Shopping offers a more targeted approach, while Performance Max utilizes AI to access a broader audience across all Google’s inventory.

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Which of these statements is true of Performance Max campaigns? (See How do Smart Shopping campaigns work?)

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Uncover how Performance Max campaigns can enhance your product promotion across Google’s platform compared to Standard Shopping campaigns. Learn how these campaigns utilize AI for increased reach, better optimization, and insightful trend discovery.

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Which Performance max campaign setting will help you determine the value of getting new customers?

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Learn how to determine the value of new customers with Performance Max campaign settings. Discover how combining audience insights and value rules can provide invaluable data to guide your customer acquisition strategy and business growth.

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You’re using Performance Max campaigns to run across Google platforms including Google Search, YouTube, and Google Images. Which of these benefits would you gain with Performance Max?

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Explore the benefits of utilizing Performance Max campaigns across Google platforms for enhanced reach and engagement. Learn how Google’s AI capabilities can help you discover untapped revenue opportunities and target the right customers at the right time.

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Which benefit do you get from using Performance Max campaigns to run across Google platforms including YouTube, Google Search, and Google Images?

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Learn about the advantages of using Performance Max campaigns across Google’s platforms. Discover how this approach helps you reach more potential customers effectively, utilizing Google’s AI for optimal ad placements across diverse ad inventories. Read on to unlock new revenue opportunities.

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What are two ways your shoppers can check out when purchasing an item? Choose two. Select 2 Correct Responses

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Understand how Google Merchant Center offers flexibility in checkout options, either on your website or in your local store. Gain insights into how these choices affect your product’s visibility on various Google platforms. Visit for a detailed overview.

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What goal in a Performance max campaign will help you get new customers?

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Explore the functionality of the customer acquisition goal in a Performance Max campaign. Discover how it optimizes for gaining new customers and the role of Google’s AI in driving online and offline sales. Visit for a comprehensive understanding.

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You own a small business that sells scented candles. You’re prepared to run your first Performance Max campaign that uses a set budget. How does the system allocate budget on a Performance Max campaign?

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Discover how Google’s Performance Max campaign allocates budget across different channels based on performance. Learn how Google’s machine learning optimizes your ad spend, improving your campaign’s efficiency and ROI. Explore more about Performance Max campaigns on our page.

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You want to use Performance Max for conversion value but are concerned about inefficient spend. Which optional secondary bid strategy should you select?

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Understand why the Target Return On Ad Spend (tROAS) is the ideal secondary bid strategy for efficient spending in Performance Max campaigns. Learn how tROAS optimizes bids to achieve maximum conversion value. Discover more about Google Ads strategies on our page.

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Which of these components are optimized automatically with a Performance max campaign?

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Dive into the nuances of Performance Max campaigns and discover how Google’s AI technologies, including budget optimization, enhance your advertising strategy and ensure maximum reach and efficiency across networks.

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Which of these choices would make a good optional secondary bid strategy for a client who wanted to run on Performance Max using Maximize Conversion Value as their bid strategy?

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Explore why Target Return On Ad Spend (tROAS) serves as a beneficial secondary bid strategy for a Performance Max campaign using Maximize Conversion Value. Learn how tROAS optimizes ad performance and enhances return potential. Find answers to more such digital marketing queries on our page.

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What are two means of upgrading all of your Smart Shopping campaign to Performance Max at once? Choose two. Select 2 Correct Responses

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Understand the two ways to upgrade all your Smart Shopping campaigns to Performance Max instantly. Learn how to maintain consistent campaign performance while upgrading, using the self-upgrade tool in Google Ads. Explore our in-depth guide to streamline your campaign upgrade process.

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In which two ways can you upgrade all your Smart Shopping campaigns to Performance Max at once? Choose two. Select 2 Correct Responses

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Discover the effective ways to upgrade all your Smart Shopping campaigns to Performance Max at once. Maintain the consistent performance of your campaigns with our comprehensive guide on using the upgrade tool in Google Ads.

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Which three of the following benefits does a Performance Campaign offer? Choose three. Select 3 Correct Responses

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Discover the benefits of a Performance Campaign: extensive reach across Google platforms, simplified campaign management through AI optimization, and the utilization of real-time signals for goal optimization. A strategic solution for effective online marketing.

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Which three benefits are associated with a Performance Max campaign? Choose three. Select 3 Correct Responses

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Explore the three key benefits of a Performance Max campaign: AI-optimized goal attainment, extensive customer reach across Google platforms, and streamlined campaign management for efficiency and high conversion rates.

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Which of these configurations do you need prior to launching a Performance Max campaign?

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Discover the initial configurations needed to successfully launch a Performance Max campaign, including setting up a product feed in the Merchant Center, linking to Google Ads, and enabling enhanced conversions.

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Which configuration must you configure before launching a Performance Max campaign?

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Unearth the prerequisites for setting up a Performance Max campaign, such as configuring a product feed in Merchant Center and enabling enhanced conversions for optimal performance.

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Standard Shopping ads provide a more targeted reach, while Performance Max accesses a wider audience across all of Google’s inventory through the use of AI technology.

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Understand how Performance Max campaigns can optimize your product promotion across Google’s platform. Explore how this tool uses AI to maximize reach, provide valuable insights, and enhance your marketing strategy.

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You’re setting up a product feed in Merchant Center for the first time, and you realize you don’t have availability for each product. What will happen if you try to upload the feed in Google Merchant Center?

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Explore what happens when a required attribute is missing in a Google Merchant Center product feed. Learn the importance of matched product data in ensuring feed approval.

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Which of these statements about Performance Max campaigns is accurate?

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Uncover the effectiveness of Performance Max campaigns in reaching audiences across Google’s platform. Explore how these campaigns use AI to optimize asset use and discover untapped revenue opportunities.

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In terms of how they reach customers, how are Standard Shopping and Performance Max campaigns different?

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Learn about the differences in customer reach between Standard Shopping and Performance Max campaigns. Understand how control over bidding and targeting contrasts with AI-driven, multi-goal strategies for broader reach.

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Which two ad formats are available on a Performance Max campaign but not on a Standard Shopping campaign? Choose two. Select 2 Correct Responses

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Discover the unique ad formats offered by Performance Max campaigns not available on Standard Shopping campaigns. Learn how Responsive Display Ads and Gmail Ads can unlock new audiences and extend your reach across Google’s networks.

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What marketing objective does Performance Max for Retail use?

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Understand how Performance Max for Retail uses the marketing objective of Online Sales to optimize ad campaigns. Learn how Google’s AI enhances reach, delivers insights, and uncovers new audiences.

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Which of these marketing objectives does Performance Max for Retail rely upon?

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Dive into the workings of Performance Max for Retail and its reliance on key marketing objectives like online sales. Learn how this goal-based campaign utilizes AI to optimize ads and discover new audience segments.

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Which definition corresponds to a free product listing?

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Explore the concept of free product listings on Google, a cost-effective way for merchants to highlight their products across multiple Google channels. Discover how these listings can drive customers to your website without any additional advertising costs.

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How do Performance Max campaigns work?

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Uncover how Performance Max campaigns harness AI and Google Ads inventory to optimize your business goals. Understand the versatility and reach these campaigns provide across multiple channels, their real-time performance optimization, and how they drive conversions.

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Which definition of attributes in the product feed is correct?

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Policies and Other Key Requirements to Run The Shopping Ads Successfully

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When you use Smart Shopping campaigns to run across Google platforms including YouTube, Google Search, and Google Images, which of these benefits do you gain?

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You own a small business that sells shoes. You’re ready to run your first Smart Shopping campaign that uses a set budget. How does the system allocate budget on a Smart Shopping campaign?

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You own a small business that sells baseball caps. You’re ready to run your first Smart Shopping campaign that uses a set budget. How does the system allocate budget on a Smart Shopping campaign?

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You own a small business that sells scented candles. You’re ready to run your first Smart Shopping campaign that uses a set budget. How does the system allocate budget on a Smart Shopping campaign?

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How can a remarketing list help a Smart Shopping campaign?

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Why is it recommended to have a remarketing list with a Smart Shopping campaign?

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What benefit does a remarketing list have for a Smart Shopping campaign?

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You’re using Smart Shopping campaigns to run across Google platforms, such as Google Search, Google Images, and YouTube. In this scenario, what’s a benefit that you gain with Smart Shopping campaigns?

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You’re using Smart Shopping campaigns to run across Google platforms including Google Search, YouTube, and Google Images. Which of these benefits would you gain with Smart Shopping campaigns?

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What’s the benefit of conversion tracking?

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What’s the benefit of conversion tracking?

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How can conversion tracking help users?

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How many Smart Shopping campaigns should you create to maximize performance?

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To maximize performance, how should you set up your Smart Shopping campaigns?

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You are advising someone on the difference between Smart shopping campaigns and Standard Shopping campaigns. Which of these statements could you use to accurately convey Smart shopping campaigns’ benefits?

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Which of these statements about Smart shopping campaigns is accurate?

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You’d like to promote your products across Google’s platform but aren’t sure if you should go with a Smart Shopping campaign or a Standard Shopping campaign. Which statement is true about Smart Shopping campaigns?

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Which of these statements about product groups in a Shopping campaign is true?

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What’s the purpose of products groups in a Shopping campaign?

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If someone asked you which bidding strategies they can use in a Standard Shopping campaign, what would you tell them? Choose two. Select 2 Correct Responses

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Which of these statements is true of Smart Shopping campaigns?

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How do Smart Shopping campaigns work?

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You work at a global company that ships products around the world. You would like to create a Shopping campaign to promote products in the European Economic Area and Switzerland. How are Shopping ads served in the European Economic Area and Switzerland?

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You work at a large multinational company that ships products globally. You would like to create a Shopping campaign to promote products in the European Economic Area and Switzerland. How are Shopping ads served in the European Economic Area and Switzerland?

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A brand company would like to use Shopping ads to promote a new line of water bottles. The agency is creating a product feed with all the required attributes for appeal but they’re not sure how to structure the title in the feed. Which structure would you recommend?

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A brand company would like to use Shopping ads to promote a new line of jeans. The agency is putting together a product feed with all the required attributes for appeal but they’re not sure how to structure the title in the feed. Which structure would you recommend?

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A brand company would like to use Shopping ads to promote a new line of basketball shoes. The agency is developing a product feed with all the required attributes for appeal. They are not sure how to structure the title, however. Which structure would you recommend?

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What’s automatically optimized with a Smart Shopping campaign?

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Which of these things does a Smart Shopping campaign automatically optimize?

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You’re setting up a Shopping campaign in hopes of engaging with shoppers who are close to making a purchase decision. Which campaign goal best represents what you’re trying to accomplish?

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You’re setting up a Shopping campaign but aren’t sure which campaign goal to select. You’d like to engage with shoppers who are close to making a purchase decision. Which goal should you select?

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How are Shopping ads created?

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Which of these choices would make a good secondary bid strategy for a client who wanted to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy?

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If you were advising a client who wanted to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy, which secondary bid strategy should you advise them to choose?

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Your client wants to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy. The client also wants to set a secondary bid strategy. Which secondary bid strategy should they select?

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