Campaign Manager Certification Exam
What settings are required to give a user reporting access for a single advertiser?
Advertisement-SpaceWhat ad setting limits the number of times that ad can be shown to a particular user?
Advertisement-SpaceWhat level is used to calculate conversions if the lookback window differs between objects?
Advertisement-SpaceAt what level can landing pages be set, so they are the same across multiple ads?
Advertisement-SpaceWhere would purchased inventory for a campaign be entered in Campaign Manager?
Advertisement-SpaceWhen assets are added to an existing creative, where will these updates be reflected?
Advertisement-SpaceWhen using a placement media cost cap, what will happen once the cap is reached?
Advertisement-SpaceWhat does an “execution channel” represent in the Planning process?
Advertisement-SpaceAn “execution channel” represent The “link” from the inventory in a media plan to a Campaign Manager campaign where placements can be executed in the Planning process.
What must a Floodlight tag include to capture product data alongside a conversion?
Advertisement-SpaceIf a publisher serves a placement tag after the campaign end date, what ad will serve?
Advertisement-SpaceWhen a “plan” is executed in Planning, what information is pushed to Campaign Manager?
Advertisement-SpaceWhat action can be taken to select which columns appear in the trafficking interface?
Advertisement-SpaceWhat HTML elements of a Floodlight tag’s iFrame code identify the unique activity?
Advertisement-SpaceWhat timezone is used in Data Transfer (DT) timestamps for impression and click files?
Advertisement-SpaceCoordinated Universal Time (UTC) timezone is used in Data Transfer (DT) timestamps for impression and click files.
What targeting rules display an ad to users who have viewed a product, but not purchased it?
Advertisement-SpaceWhat is the more cost-effective way to restrict ads served to a specific geographic region?
Advertisement-SpaceWhat report shows how long it takes for a customer to convert after interacting with an ad?
Advertisement-SpaceWhat object in Campaign Manager is equivalent to a creative in Display & Video 360?
Advertisement-SpaceWhat report in Report Builder shows the number of unique users who have interacted with ads?
Advertisement-SpaceCross-environment conversion methodology takes into account what data sources?
Advertisement-SpaceCross-environment conversion methodology takes into account through Resettable device IDs, cookies and anonymized Google sign-ins data source.
What are two benefits of using the INS tag? (select two)Select All Correct Responses
Advertisement-SpaceWhere are Campaign Manager and Display & Video 360 linked?
Advertisement-SpaceCampaign Manager and Display & Video 360 are linked at Floodlight configuration
The “DCM/DFA Trafficking and Reporting API” can directly accomplish which two tasks? (select two)Select All Correct Responses
Advertisement-SpaceUpload conversions and Customize reporting are the two tasks that the “DCM/DFA Trafficking and Reporting API” can directly accomplish.