During the first week of an active bid strategy, which two changes can potentially impact the learning period? (select two)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] During the first week of an active bid strategy, which two changes can potentially impact the learning period? (select two) Decrease bidding portfolio by 1 low-performing keyword Decrease maximum bid in the bid strategy … Read moreDuring the first week of an active bid strategy, which two changes can potentially impact the learning period? (select two)

Which three changes can a user set up using scheduled edits? (select three)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which three changes can a user set up using scheduled edits? (select three) Lower bids on keywords during weekends Raise bids on keywords every Monday at 7am Activate a new bid strategy Activate ads … Read moreWhich three changes can a user set up using scheduled edits? (select three)

What Floodlight tag measures purchases and revenue on a website?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What Floodlight tag measures purchases and revenue on a website? Action Revenue Transaction Counter Correct answer is: Transaction Explanation: Transaction: Track the number of sales made or the number of items purchased. You can … Read moreWhat Floodlight tag measures purchases and revenue on a website?

What are two key differentiators in functionality between labels and business data?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What are two key differentiators in functionality between labels and business data? Ability to report at the campaign level Ability to pivot metrics within Search Ads 360 Ability to attach a business calendar Ability … Read moreWhat are two key differentiators in functionality between labels and business data?

Data Exclusion events exclude data for a minimum of how many hours?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Data Exclusion events exclude data for a minimum of how many hours? 2 hours 24 hours 4 hours 8 hours Correct answer is: 24 hours Explanation: When you create a data exclusion event, you … Read moreData Exclusion events exclude data for a minimum of how many hours?

Which three frequencies can be scheduled for reports? (select three)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which three frequencies can be scheduled for reports? (select three) Hourly Monthly Daily Weekly Correct answers are Monthly Daily Weekly Explanation: If you regularly download performance data for offline analysis or sharing, you can … Read moreWhich three frequencies can be scheduled for reports? (select three)

Which attribute may be used to upload paid search offline conversions via the Campaign Manager API?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which attribute may be used to upload paid search offline conversions via the Campaign Manager API? Keyword Campaign ID GCLID Match Type Correct answer is: GCLID Explanation: Use Campaign Manager if you run Paid … Read moreWhich attribute may be used to upload paid search offline conversions via the Campaign Manager API?

What action should be used to pass a conversion attribute (such as shipping cost)?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What action should be used to pass a conversion attribute (such as shipping cost)? Set up Custom Floodlight Variable using bulksheets Set up Custom Floodlight Variable using the relevant engine frontend Set up an … Read moreWhat action should be used to pass a conversion attribute (such as shipping cost)?

Which two changes does an advertiser manager have permission to make to an advertiser account? (select two)

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] Which two changes does an advertiser manager have permission to make to an advertiser account? (select two) Edit advertiser settings Remove user access to an agency’s advertisers Edit advertiser components Edit all advertisers within … Read moreWhich two changes does an advertiser manager have permission to make to an advertiser account? (select two)

What could prevent Inventory Management from making changes to a campaign?

[box] Search Ads 360 – All Q&As * Updated on 08-Nov-2018 * 100% Moneyback Guarantee * 30% Discount on next purchase [/box] What could prevent Inventory Management from making changes to a campaign? Edits to ad rotation settings Manual edits to campaign name or status Edits to campaign bids or bid strategies Manual edits to keyword … Read moreWhat could prevent Inventory Management from making changes to a campaign?