For a beverage customer who wants to share insights across multiple teams within the company, the Report Editor in Search Ads 360 should be used to share information across users.
- Performance Center
- Looker Studio
- Google Analytics 4
- Report Editor
The correct answer is: Report Editor
Explanation: The Report Editor feature in Search Ads 360 is the ideal tool for a beverage customer looking to disseminate detailed performance data among various teams. It enables the creation of custom tables and charts right within the platform, streamlining the process by avoiding the need for external data downloads. These customizable reports can be saved and shared effortlessly with different teams or users within the company. Additionally, the Report Editor allows for scheduling of reports to be sent via email, either to the user, to email-only accounts, or to others with access to the Search Ads 360 account. This functionality is particularly beneficial for regularly sharing key performance updates, such as weekly conversion numbers, ensuring that all relevant teams are kept up-to-date with the latest campaign insights.
Chapter 2: Measure Search Campaign Performance
Read more here: https://support.google.com/sa360/answer/10340221