What would you do first to report on data for your “thank you page” Floodlight activity?Advertisement-Space September 30, 2018July 27, 2018 N/A
Miranda is running a search campaign on multiple engines. The campaign includes over a thousand keywords and frequently runs seasonal promotions. What can she do to simplify her tasks while still meeting her goals?Advertisement-Space September 30, 2018July 27, 2018 N/A
You’re looking to examine performance by device type to compare conversions between desktop, mobile, and tablet. How would you view this information in the performance dashboard?Advertisement-Space September 30, 2018July 27, 2018 N/A
What information can a Floodlight tag track using custom variables?Advertisement-Space September 30, 2018July 27, 2018 N/A
Fareena’s Flowers wants customers clicking their ad on mobile to call their order hotline instead of opening their website. What type of ad do you need to create?Advertisement-Space December 7, 2018July 27, 2018 N/A
What are the advantages of using DoubleClick Search to manage a large and complex campaign?Advertisement-Space September 30, 2018July 27, 2018 N/A
What is a benefit of using executive reporting?Advertisement-Space September 30, 2018July 27, 2018 N/A
You’re running a search campaign to promote a product for senior citizens. You choose to exclude keywords such as “teenagers” and “kids.” What type of keywords are these?Advertisement-Space September 30, 2018July 27, 2018 N/A
Bid strategies can find the most opportunities under which condition?Advertisement-Space September 30, 2018July 27, 2018 N/A
What KPI and target metric should you select to get the most clicks possible within your $5,000 budget?Advertisement-Space September 30, 2018July 27, 2018 N/A
Sarah creates a Floodlight activity group to track the number of hits on her advertiser’s home page. If she also wanted to track customer purchases, what does she need to do?Advertisement-Space September 30, 2018July 27, 2018 N/A
Your client wants to track conversions based on the number of sales. What type of Floodlight tag should you use to track this?Advertisement-Space September 30, 2018July 27, 2018 N/A
Asa is ready to get started using DoubleClick Search to set up his first search campaign. What are the correct steps and order he needs to perform them in?Advertisement-Space September 30, 2018July 27, 2018 N/A