Search Advertising Exam

Roxanne’s online estate-jewelry sales are lagging despite running a great text ad. What else might she do to drive sales? Increase the number of keywords in each ad group Increase her maximum cost-per-click (max. CPC) bid Use the Shopping ad format Add the location extension to her ad The correct answer is: Use the Shopping … Read more

Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam Which report and metric should you analyze to see how often your client’s ads are showing above search results in comparison with other advertisers? Top of page rate metric from the Auction insights report … Read more

You’re working on the bidding strategy for a Search Network campaign. If the cost-per-conversion for mobile is lower than for desktop, how might you optimize the bidding strategy to increase the number of conversions? Increase the mobile bid adjustment for the campaign Decrease the mobile bid adjustment for the campaign Increase the number of mobile-optimized … Read more

Daley is managing multiple Google Ads accounts for a grocery store chain and using conversion tracking. What might make her daily Google Ads tasks simpler? Using 1 conversion code snippet with cross-account conversion tracking Setting up automated conversion rules for both accounts Combining the accounts for streamlined reporting Using multiple conversion code snippets with single-account … Read more

True or false: Shopping Ads use Merchant Center product data to decide how and where to show. True False The correct answer is: False Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam Explanation: This statement about using the merchant center data for … Read more

The format of a Shopping Ad is different from that of a standard text ad in that it includes: a product image, background color, and price a product image, title, and price a product image, title, price, and extension a product image, title, price, and merchant name The correct answer is: a product image, title, … Read more

What information does a target cost-per-acquisition (CPA) bid strategy need in order to find the optimal cost-per-click (CPC) bid for an ad each time it’s eligible to appear? A) Manual bid changes B) Forecast data C) Historical conversion data D) Test conversions The correct answer is: C) Historical conversion data Google Search Advertising Exam – All … Read more

The owners of a coffeehouse would like to run an “afternoon espresso” promotion to increase sales on weekdays. Which Google Ads feature would be most effective for preventing their search ads from appearing at night and on weekends? A) Managed placements B) Automatic bidding C) Custom ad scheduling D) Keyword Planner The correct answer is: … Read more

An advertiser enables target cost-per-acquisition (CPA) bidding and notices that conversions decrease. What might cause this? The target CPA bid was higher than the recommended amount The target CPA bid was lower than the recommended amount The conversion tracking code snippet was not added to the site The cost-per-click (CPC) bid was lower than the … Read more

Google Search Advertising Exam – All Q&As * Updated on 25-Apr-2019 * 100% Moneyback Guarantee * 100% Legitimate to use for Exam You’re the account manager for a client who wants to increase reservations at her boutique hotel. You’ve been manually managing the bids for her campaigns, and you’re looking for ways to save time and … Read more