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You recently launched a new product called Wonder Boots. You want to attract more traffic via Google Ads but only for searches that are solely for the product name, Wonder Boots. How can you attract search traffic for Wonder Boots product name queries only?

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Discover how to use exact match keyword targeting in Google Ads to drive targeted traffic for specific products like “Wonder Boots.” Learn to maximize ad relevance and control.

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A startup organic produce delivery service is launching in cities nationwide. They decide to use phrase match in their Search ads campaign with the keywords “organic,” “produce,” and “delivery.” How will phrase match help the company’s Search Ads campaign?

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Learn how phrase match in Google Search Ads can benefit your startup by capturing searches that include the meaning of your targeted keywords, offering a balanced reach.

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Your goal is to test different combinations of headlines and descriptions so that you can optimize your results. Your marketing colleagues have suggested using responsive search ads. What are the two benefits that responsive search ads can provide? Select 2 Correct Responses

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Discover the dual benefits of using responsive search ads for your marketing campaigns: enhanced relevance and flexibility. Learn how these ads adapt to device widths and show your most relevant messaging to customers.

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You recently launched a new product called Comfort Clogs. Your goal is to attract more traffic via Google Ads but you want that traffic to come only from searches for the product name. How can you attract search traffic for Comfort Clogs product name queries only?

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Learn how to use exact match keyword targeting in Google Ads to attract highly specific traffic for your new product, “Comfort Clogs.” Ideal for focused marketing campaigns.

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Your goal is to test different combinations of headlines and descriptions so that you can optimize your results. Your marketing colleagues have suggested using responsive search ads. What are the two benefits that responsive search ads can provide? Select 2 Correct Responses

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Discover the dual benefits of using responsive search ads for your marketing campaigns: enhanced relevance and flexibility. Learn how these ads adapt to device widths and show your most relevant messaging to customers.

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You’re considering using automated bidding to make your campaign management process more efficient. What are three ways that automated bidding can improve efficiency? Select 3 Correct Responses

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Discover the three ways automated bidding in Google Ads improves campaign efficiency: smarter bid settings, time-saving capabilities, and precise user intent evaluation. Learn how to streamline your marketing efforts.

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How can marketers use AI-powered Search ads to serve their business needs?

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Unlock the power of AI in Google Ads to serve your business needs effectively. Discover how a combination of broad match, Smart Bidding, and Responsive Search Ads can increase conversions by 20%.

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How many responsive search ads does Google Ads allow?

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Learn how many responsive search ads Google Ads allows per ad group and how to ensure your key messages appear consistently. Maximize ad performance with our expert insights.

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How many responsive search ads does Google Ads permit?

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Discover the limitations and recommendations for using responsive search ads in Google Ads. Learn how to ensure consistent messaging and maximize ad strength in your campaigns.

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How many responsive search ads can you have in Google Ads?

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Learn the limits and best practices for using responsive search ads in Google Ads. Understand how to manage ad strength and ensure consistent messaging across your campaigns.

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You’re a marketing executive at a clean energy company and have been asked to come up with your company’s online advertising budget on a monthly basis. You decide to leverage Google Ads’ Performance Planner to help you achieve your aims. What are two benefits you’ll get from Performance Planner? Select 2 Correct Responses

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Discover how Google Ads’ Performance Planner can optimize your clean energy company’s online ad budget. Benefit from accurate forecasting powered by machine learning and billions of weekly Google searches.

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You’re a marketing executive at an airline company and have been asked to plan your company’s online advertising budget on a monthly basis. You decided to use Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers you? Select 2 Correct Responses

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Learn how Google Ads’ Performance Planner can elevate your airline’s online advertising strategy. Utilize forecasts based on billions of Google searches and advanced machine learning for more accurate budget planning.

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You’re a marketing executive who has been charged with planning an online advertising budget each month and you decided to use Google Ads’ Performance Planner to assist your efforts. What are two advantages Performance Planner offers you? Select 2 Correct Responses

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Discover the advantages of using Google Ads’ Performance Planner for your online advertising budget. Benefit from machine-learning-driven forecasts based on billions of weekly Google searches.

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What does value-based bidding do?

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Learn how value-based bidding, a Smart Bidding strategy in Google Ads, uses machine learning to drive maximum conversion value aligned with your business goals.

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What is value-based bidding?

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Discover how value-based bidding optimizes your Google Ads campaigns. Using machine learning, this Smart Bidding strategy focuses on achieving high-value conversions that meet your business objectives.

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How does value-based bidding work?

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Learn how value-based bidding revolutionizes your online advertising strategy. Using machine learning, it focuses on high-value conversions that align with your business goals for smarter spending.

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What two things are types of value-based Smart Bidding strategies? Select 2 Correct Responses

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Explore the intricacies of value-based Smart Bidding strategies. Understand the difference between maximizing conversions versus conversion value, and how target CPA and ROAS guide optimization for desired outcomes in Search campaigns.

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What are two types of value-based Smart Bidding strategies? Select 2 Correct Responses

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Discover the key value-based Smart Bidding strategies in Search campaigns. Learn the distinction between maximizing conversions and conversion value, and how target CPA and ROAS play a crucial role in optimizing results.

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After implementing Smart Bidding and broad match, what are three campaign best practices you should follow? Select 3 Correct Responses

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Maximize your Google Ads campaign with Smart Bidding and broad match. Learn the top three best practices, including negative keyword targeting, the use of responsive search ads, and Quality Score monitoring for optimal campaign performance.

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Based on analysis of their marketing data, a web development business has determined that the highest-value customers reach out via an interest form on their website. The firm wants more potential customers to submit this form. What’s the right campaign objective for this business’s goals?

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Explore why the “Leads” campaign objective is a game-changer for businesses eager to enhance engagement with potential high-value clients through form submissions.

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A self-publishing business has determined that their highest-value potential customers reach out using a form on their website. They want more prospective customers to submit this form. What’s the right campaign objective for this business’s goals?

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Unravel the effectiveness of the “Leads” campaign objective for businesses focused on increasing form submissions and engaging high-value prospects on their websites.

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An online employment agency has determined that their highest-value clients reach out through their website. They want more potential clients to submit an interest form. What’s the right campaign objective for this business’s goals?

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Discover why the “Leads” campaign objective is pivotal for businesses aiming to amplify conversions and generate more inquiries via their website.

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When implementing value-based bidding, which of these three solutions will permit you to create strong conversion measurement foundations when implementing value-based bidding? Select 3 Correct Responses

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Discover essential solutions for a strong conversion measurement foundation in value-based bidding: Global site-wide tagging, Enhanced conversions, and Consent mode. Boost your bidding strategy.

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Which of these three solutions will let you develop strong conversion measurement foundations when implementing value-based bidding? Select 3 Correct Responses

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Discover the three pivotal solutions for a robust conversion measurement foundation: Global site-wide tagging, Enhanced conversions, and Consent mode. Enhance your digital performance with optimized bidding strategies.

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Which way does Google AI help marketers connect with new customers?

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Discover how Google AI’s deep understanding of language intricacies revolutionizes Search, seamlessly connecting marketers to their potential audience.

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What’s one way Google AI helps marketers connect with potential customers?

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Dive into how Google AI enhances Search, interpreting human language nuances to bridge the gap between marketers and their potential customers seamlessly.

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How can Google AI help marketers reach potential customers?

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Explore the power of Google AI in bridging marketers and consumers. Understand how deciphering human language nuances refines search, enhancing both user and advertiser experiences.

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How can Smart Bidding with broad match help marketers?

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Delve into the combined prowess of Smart Bidding and broad match. Uncover how this integration fine-tunes bid strategies, optimizing for the modern consumer’s intricate journey.

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What’s a benefit of using Smart Bidding with broad match?

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Explore the synergy of Smart Bidding with broad match. Dive into how it refines bidding strategies, ensuring unparalleled precision and maximizing conversion potentials.

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Which three signals does broad match use to match Search ads with queries?

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Delve into the intricacies of broad match in Search ads. Discover how language, interest, and geographic signals enhance ad matching precision. Master the dynamics of Smart Bidding.

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You recently launched a new product called the Awesome Chair. Your goal is to generate more traffic through Google Ads but you only want to attract traffic from searches for the product name. How can you attract search traffic for Awesome Chair product name queries only?

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Learn how to precisely target your Google Ads for specific products like the ‘Awesome Chair’ using exact match keyword types. Gain control and improve ad relevance.

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A speciality candle retailer is about to make its launch in cities nationwide. They are using phrase match in their Search ads campaign with the keywords “scented,” “candle,” and “delivery.” How will phrase match help the company’s Search Ads campaign?

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Discover the advantages of phrase match in Search Ads. Dive into its strategic balance between exact and broad match and its ability to resonate with core keyword concepts, ensuring broader yet targeted reach.

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An electronics company is launching a new TV equipped with a voice command accessibility feature. They decide to use phrase match in their Search ads campaign with the keywords “television,” “accessible,” and “voice.” How will phrase match benefit the company’s Search Ads campaign?

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Explore the benefits of phrase match in Search Ads. Understand its unique positioning between exact and broad match and how it effectively captures keyword meaning in search queries.

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If you were telling someone about the ways in which automated bidding can improve their campaign management process efficiency, which three automated bidding benefits could you share with them to help them meet their goal? Select 3 Correct Responses

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Delve into the world of automated bidding. Discover how it enhances campaign management efficiency by algorithmically adjusting bids, understanding user intent, and optimally deploying marketing resources.

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If your goal is testing various combinations of headlines and descriptions so you can optimize your results accordingly, which two responsive search ads benefits will help you do this? Select 2 Correct Responses

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Explore the prowess of responsive search ads. Learn how their inherent flexibility and relevance can elevate your ad campaigns by optimizing headline and description combinations for improved results.

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You want to be able to try out multiple combinations of headlines and descriptions in order to optimize your results. Your marketing department suggests that you use responsive search ads. What are two benefits you could derive from using responsive search ads? Select 2 Correct Responses

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Dive into the advantages of using responsive search ads. Discover how flexibility in ad creation combined with machine learning ensures relevant ad matches for diverse queries, optimizing results.

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A performance marketing manager wants to improve the performance of their Search campaign. They check the Google Ads recommendations page and notice that their campaign’s optimization score is 22%. How should the manager interpret this score?

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If a performance marketing manager see that the campaign’s optimization score is 22%, it means the campaign performance could improve by 78% if the manager adopts the optimization score recommendations.

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A performance marketing manager wants to improve the performance of their Search campaign. They check the Google Ads recommendations page and notice that their campaign’s optimization score is 22%. How should the manager interpret this score?

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If the performance marketing manager finds that their campaign’s optimization score is 22% on the Google Ads recommendations page, it means The campaign performance could improve by 78% if the manager adopts the optimization score recommendations.

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