Search Advertising Exam

Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:An investment of $40,000 to generate 2,000 conversions and a CPA of $20 Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> See the list of all … Read more

Jennifer’s looking to limit the number of people who see her Google Search Ad for an all-inclusive vacation to Paris. She doesn’t want to match with people looking for anything else — just “all-inclusive vacation Paris.” So she limits who sees her ad using exact match type. Which search terms might match with Jennifer’s ad?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:All-inclusive Paris holiday Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> Since she wants to match with people looking for “all-inclusive vacation Paris” and nothing else. … Read more

Sandy, an expert on Search marketing, knows she should use extensions effectively in order to optimize her Google Ads campaign results. What’s Google’s recommendation about extensions?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:Use at least three extensions in each campaign or ad group. Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> Use at least three extensions for each … Read more

Tomacz wants to use a Google Search Ads campaign to capture the attention of customers searching for camping equipment online. What’s a key benefit of a well-managed Google Search Ads campaign?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:Displayed ads are relevant to a potential customer’s Google search. Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> Well managed Google Search Ads campaign can Display … Read more

When are automated extensions, such as Seller Ratings, shown?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:When Google predicts they’ll improve ad performance. Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> Google Ads will serve dynamic ad extensions when the system believes … Read more

Jasmine is the director of marketing for a chain of clothing stores. She’s been given a set budget and needs to drive as many potential customers to her website as possible. What automated bidding strategy should she use in her campaign?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:Maximize clicks Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> Jasmine should use Maximize clicks automated bidding strategy to drive as many potential customers to her … Read more

You can leverage Google Ads’ automated bidding strategy to help get the most from your advertising budget. What are two benefits of using automated bidding? (Choose two.) Select All Correct Responses

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:Auction-time biddingMachine learning Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> Auction Time Bidding: Bidding algorithms tailor bids to each user’s unique context, using relevant signals … Read more

When creating a text ad for the Search Network, advertisers will need to include three distinct components. These include the headline and the URL. What else must the advertiser include?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:The description Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> The Advertiser must include The Description component when creating the Text Ad. The Advertiser must include … Read more

Why does automating your bid vs. using manual bidding contribute to a successful Google Ads campaign?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:If you don’t bid efficiently, you could miss valuable conversions. Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> Google Ads automated bidding is the best solution … Read more

Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%. What does this mean?

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Google Ads Certification Exam – All Q&As * Updated on 05-November-2019 * 100% Moneyback Guarantee * Score 95% to 100% Correct Answer is:The campaign could improve up to 25% by following the listed recommendations. Buy Answersheets – Pass Your Exam Quickly Search Ads Answersheet Search+Display Combo Pack See More >> Theo can improve his search campaign’s … Read more