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Home » Google Ads Search Advertising Exam » The marketing director for an electric car company recently chose leads as the Google Search campaign marketing goal. What result can they achieve by selecting leads as the goal?

The marketing director for an electric car company recently chose leads as the Google Search campaign marketing goal. What result can they achieve by selecting leads as the goal?

Last Updated on 3 weeks by School4Seo Team

By selecting leads as the marketing goal for their Google Search campaign, the marketing director for the electric car company can aim to increase email list signups from potential consumers.

  • Encourage consumers to purchase electric cars.
  • Have more people view the company’s website.
  • Promote videos about the business mission.
  • Increase email list signups from potential consumers.

The correct answer is: Increase email list signups from potential consumers

Explanation: The “Leads” campaign goal in Google Ads focuses on encouraging users to express their interest in a product or service. For the electric car company, this goal facilitates the collection of contact information from prospective customers, primarily through email signups. This method effectively builds a list of potential buyers to engage with through direct marketing efforts.

Read more here: https://support.google.com/google-ads/answer/7450050

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