Home » Google Ads Search Advertising Exam » Your client created their company’s first Google Search campaign for their yoga school. They launched a Google Search campaign and chose leads as their campaign marketing goal. Which results can they expect by doing this?
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Your client created their company’s first Google Search campaign for their yoga school. They launched a Google Search campaign and chose leads as their campaign marketing goal. Which results can they expect by doing this?

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By launching a Google Search campaign with leads as the marketing goal for their yoga school, your client can expect to increase email signups from potential students.

  • They could encourage consumers to join their studio.
  • They could bring more people to the studio’s website.
  • They could promote videos about the mission of the studio.
  • They could increase their email signups from potential students.

The correct answer is: They could increase their email signups from potential students

Explanation: The “Leads” goal in a Google Search campaign is designed to encourage potential customers to take actions that express their interest in your services. For a yoga school, this means that the campaign will focus on converting users into leads by getting them to sign up for more information, typically through email, which helps build a direct line of communication and fosters relationship-building with prospective students.

Read more here: https://support.google.com/google-ads/answer/7450050

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