To attract search traffic for Awesome Chair product name queries only, use exact match keyword targeting in Google Ads.
- Keyword targeting will attract search traffic for product name queries only.
- Broad match will attract search traffic for product name queries only.
- Phrase match will attract search traffic for product name queries only.
- Exact match will attract search traffic for product name queries only.
The correct answer is: Exact match will attract search traffic for product name queries only.
Explanation: The exact match keyword type is ideal for targeting specific search queries like “Awesome Chair.” It offers you high control over who sees your ad by matching your keyword to searches with the same meaning or intent. This includes variations like misspellings, singular or plural forms, stemmings, abbreviations, and accents. By using exact match, you can ensure that your ad for the Awesome Chair will only appear for search queries specifically looking for that product.
Read more here: https://support.google.com/google-ads/answer/2407781