In Search Ads 360, one way to use custom dimensions to facilitate important business decisions is by writing automated rules.
- You can create formula columns.
- You can change keywords.
- You can build custom reports.
- You can write automated rules.
The correct answer is: You can write automated rules
Explanation: Custom dimensions in Search Ads 360 are tailored to leverage information specific to your business, providing valuable reporting insights and enabling automation in campaign management. This feature allows you to upload data that is critical to your marketing decision-making processes. Once this data is integrated into Search Ads 360, you can then create automated rules that are designed to react to any changes in this data. This capability ensures that your campaign management is dynamic and aligns with the evolving needs and insights of your business.
Chapter 13: Use Custom Dimensions in Search Ads 360