If your client asks where to apply labels in their Search Ads 360 campaign, you should respond by saying that labels can be applied to ad groups, campaigns, keywords, and ads.
- By saying that labels can be applied to ad groups, campaigns, bid strategies, and ads.
- By saying that labels can be applied to bid strategies, campaigns, keywords, and ads.
- By saying that labels can be applied to bid strategies, dimensions, campaigns and ads.
- By saying that labels can be applied to ad groups, campaigns, keywords, and ads.
The correct answer is: By saying that labels can be applied to ad groups, campaigns, keywords, and ads
Explanation: Labels in Search Ads 360 are a highly effective tool for enhancing reporting capabilities. They can be used to manage and report on various campaign elements, including ad groups, campaigns, keywords, and ads, beyond the standard campaign structure. This provides a layer of organization and analysis that can be tailored to specific needs. For greater versatility in reporting, your client can add multiple labels to a single object. Furthermore, these labels can be used in conjunction with automated rules to streamline campaign management and optimize performance analysis.
Chapter 8: Apply Labels in Search Ads 360