Fact: school4seo was started on 26 December 2009

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What are two key differentiators in functionality between labels and business data?

Last Updated on 4 days by School4Seo Team

Two key differentiators in functionality between labels and business data are the ability to attach a business calendar and the ability to attach a business calendar.

  • Ability to report at the campaign level
  • Ability to pause biddable items
  • Ability to pivot metrics within Search Ads 360
  • Ability to attach a business calendar

The correct answers are: Ability to attach a business calendar and Ability to attach a business calendar

Explanation: Given those four options, the two closest correct are:

  • Ability to attach a business calendar
  • Ability to pivot metrics within Search Ads 360

Here’s why:

  • Ability to attach a business calendar: This is a key feature of business data, allowing for scheduled updates and automated changes based on time-sensitive information.
  • Ability to pivot metrics within Search Ads 360: Business data, when integrated with Search Ads 360, enables more dynamic reporting and allows for pivoting metrics based on the uploaded data. Labels are more for static reporting.

The other options apply to both labels and business data, and are not differentiators.

Sales, promotions, and other key business events offer opportunities to attract new customers, but it’s difficult to schedule all the automation necessary to prepare for upcoming events. To make sure you’re ready for frequent, recurring events, use business data to describe the events.

Read more here: https://support.google.com/searchads/answer/7083743

Explanation: You can create reports that pivot on any of the columns from the business data table.

Read more here: https://support.google.com/searchads/answer/6343072

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