Last Updated on 5 years ago by School4Seo Team

• Data-Driven
• Position-based
• First interaction
• Last paid search interaction

The correct answer is: Last paid search interaction

Explanation: Last paid search interaction: Attributes 100% of the credit for a conversion to the last click on a paid search ad. Even if a customer clicks on a display ad or a natural search result after clicking a paid search ad, all credit is given to the paid search ad.

Read more here: https://support.google.com/searchads/answer/6194849