Home » Google Shopping Advertising Exam Answers » You’re looking to buy six chairs for your new dining room table. A retailer advertises the price for one dining chair in an ad. However, when users click on the ad and buy the product, they are charged for a set of six chairs. Which Shopping ads policy is the advertiser violating?

You’re looking to buy six chairs for your new dining room table. A retailer advertises the price for one dining chair in an ad. However, when users click on the ad and buy the product, they are charged for a set of six chairs. Which Shopping ads policy is the advertiser violating?

  • Prohibited practice
  • Restricted content
  • Misrepresentation of self or product
  • Return policy

The correct answer is: Misrepresentation of self or product

Explanation: The misrepresentation of self or product policy under Shopping ads emphasizes transparency and reliability. When users encounter a Shopping ad, there’s an expectation that the advertised product aligns with the actual product on the website. In this case, advertising a price for a single dining chair, while charging for a set of six chairs upon purchase, is a clear violation of this policy. Such inconsistencies mislead customers and breach the principle of representing products accurately and fairly.

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Nitin Batra. (2023). You’re looking to buy six chairs for your new dining room table. A retailer advertises the price for one dining chair in an ad. However, when users click on the ad and buy the product, they are charged for a set of six chairs. Which Shopping ads policy is the advertiser violating?. School4Seo. https://school4seo.com/google-shopping-advertising-exam/youre-looking-to-buy-six-chairs-for-your-new-dining-room-table-a-retailer-advertises-the-price-for-one-dining-chair-in-an-ad-however-when-users-click-on-the-ad-and-buy-the-product-they-ar/
Nitin Batra. “You’re looking to buy six chairs for your new dining room table. A retailer advertises the price for one dining chair in an ad. However, when users click on the ad and buy the product, they are charged for a set of six chairs. Which Shopping ads policy is the advertiser violating?.” School4Seo, August 22, 2023, https://school4seo.com/google-shopping-advertising-exam/youre-looking-to-buy-six-chairs-for-your-new-dining-room-table-a-retailer-advertises-the-price-for-one-dining-chair-in-an-ad-however-when-users-click-on-the-ad-and-buy-the-product-they-ar/.
Nitin Batra. “You’re looking to buy six chairs for your new dining room table. A retailer advertises the price for one dining chair in an ad. However, when users click on the ad and buy the product, they are charged for a set of six chairs. Which Shopping ads policy is the advertiser violating?.” School4Seo. August 22, 2023. https://school4seo.com/google-shopping-advertising-exam/youre-looking-to-buy-six-chairs-for-your-new-dining-room-table-a-retailer-advertises-the-price-for-one-dining-chair-in-an-ad-however-when-users-click-on-the-ad-and-buy-the-product-they-ar/.
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