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Home » Google Shopping Advertising Exam Answers » You’re using Performance Max campaigns to run across Google platforms, such as Google Search, Google Images, and YouTube. In this scenario, what’s a benefit that you gain with Performance Max?

You’re using Performance Max campaigns to run across Google platforms, such as Google Search, Google Images, and YouTube. In this scenario, what’s a benefit that you gain with Performance Max?

Last Updated on 4 weeks by School4Seo Team

With Performance Max campaigns, you gain the benefit of reach, allowing you to advertise across multiple Google platforms like Google Search, Google Images, and YouTube.

  • Product-oriented
  • Auction
  • Reach
  • Manual bids

The correct answer is: Reach

Explanation: Performance Max campaigns offer a significant advantage in terms of “reach.” By utilizing Google’s sophisticated AI technology, Performance Max taps into a vast array of Google platforms, including Search, Images, YouTube, and more. This not only maximizes visibility but ensures that your ads are served on the optimal inventory across these platforms. With a single campaign, advertisers can dynamically target potential customers across all Google ad inventories, ensuring they connect with audiences most likely to be interested.

Read more here: https://support.google.com/google-ads/answer/10724817

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