What ad setting limits the number of times that ad can be shown to a particular user?

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What ad setting limits the number of times that ad can be shown to a particular user?

  • Priority
  • Frequency cap
  • Hard cut-off
  • Impression ratio

Correct answer is:

  • Frequency cap

Explanation: Set a frequency cap to prevent users from seeing an ad too often within a given time period. A frequency cap is the maximum number of times your ad can serve to any given user during the period you set in the Time period field.

Read more here: https://support.google.com/dcm/answer/2837363

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