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Home / Campaign Manager / What report in Report Builder shows the number of unique users who have interacted with ads?

What report in Report Builder shows the number of unique users who have interacted with ads?

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What report in Report Builder shows the number of unique users who have interacted with ads?
  • Path to Conversion
  • Standard
  • GRP
  • Cookie Reach Overlap

Correct answer is

  • Cookie Reach Overlap

Explanation: Cookie Reach Overlap reports show overlap, which is how many unique users saw or clicked on ads across a given pair of advertisers, campaigns, or sites.

Read more here: https://support.google.com/dcm/answer/2823503

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