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Automated clicks immediately filtered from an Google Ads campaign

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  • Google Search Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
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What kind of click volume increase is likely to be immediately filtered from an Google Ads campaign?

  • A related press release.
  • “peak season” of a product or service.
  • improvement in an ad’s position.
  • automated clicks.

The Correct Answer is:

  • automated clicks.

Explanation:  Below are some types of clicks and impressions that we consider to be invalid:

  • Accidental clicks that provide no value, such as the second click of a double-click
  • Manual clicks intended to increase someone’s advertising costs
  • Manual clicks intended to increase profits for website owners hosting your ads
  • Clicks and impressions by automated tools, robots, or other deceptive software
  • Impressions intended to artificially lower an advertiser’s clickthrough rate (CTR)

You can read more here:

https://support.google.com/Google-Ads/answer/2549113

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