Identifying surprising jump in impressions through Change History

[box]Download PDF

  • Google Search Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
  • * 100% Moneyback Guarantee
  • * 100% Legitimate to use for Exam

[purchase_link id=”1852″ style=”button” color=”red” text=”Download Search Exam’s Answersheet” direct=”true”][/box]

In an Google Ads account managed by multiple users, one user noticed a surprising jump in impressions. Where should this user look for details on what might have created the impression increase?

• Billing Summary
• Change History
• Keyword Tool
• Campaign Settings

 

Correct Answer is:

• Change History
Explanation: The My Change History tool shows each change within a timeline, mapped to your account data (like impressions, clicks, conversions, clickthrough rate, and cost). Compare your changes with the timeline of performance data to help know which changes may have contributed to changes in your performance.

 

You can read more here:

https://support.google.com/partners/answer/19888?hl=en

[1234]

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.