Olyana works at a digital marketing agency. She’d like to use Google forwarding numbers to track the duration of calls originating from one of her client’s campaigns. She created a conversion action for call conversions inside Google Ads, which produced a tag for her to download. What is this tag called?

This tag is called Phone Snippet. The tag is produced when you use Google forwarding numbers and create a conversion action for call conversions inside Google Ads.

  • A message snippet
  • A multimedia snippet
  • A console snippet
  • A phone snippet

Correct Answer is: A phone snippet

Olyana wo works at a digital marketing agency should use a phone snippet tag to track the duration of calls originating from one of her client’s campaigns. It will help her to track call conversions inside Google Ads. Phone snippet is added after the global site tag.

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