This tag is called Phone Snippet. The tag is produced when you use Google forwarding numbers and create a conversion action for call conversions inside Google Ads.
- A message snippet
- A multimedia snippet
- A console snippet
- A phone snippet
Correct Answer is: A phone snippet
Olyana wo works at a digital marketing agency should use a phone snippet tag to track the duration of calls originating from one of her client’s campaigns. It will help her to track call conversions inside Google Ads. Phone snippet is added after the global site tag.
- Learn more here: Skillshop Measurement Certification
- Fourth Chapter: Set Up Conversion Tracking to Meet Your Goals
- Sub-Chapter: Set up event tags