An event tag is a code snippet that works directly with a global site tag to track customer actions specified by an advertiser as conversions. Which types of event tags can be created?
- Time onsite and referrer
- Total pages and load speed
- Page duration and visit
- Page load and click
- Learn more here: Skillshop Measurement Certification
- Fourth Chapter: Set Up Conversion Tracking to Meet Your Goals
- Sub-Chapter: Set up event tags