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1. Google Search Ads Exam
2. Google Display Ads Exam
3. Google Shopping Ads Exam
4. Google Video Ads Exam
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A company creates niche sporting equipment for active female senior citizens. The company expects potential customers to be above 65 years old, either with or without a shown interest in sports. The company’s marketing team is looking to build awareness about their company’s innovative products. Which option can best help them reach their specific audience?
- Affinity audiences
- Dynamic remarketing
- In-Market audiences
- Demographic targeting
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