Last Updated on 1 month by School4Seo Team
Changing the call-to-action message of the ad might improve the click-through rate on your ad.
- Increasing the trustworthiness of the website.
- Reducing the bid rate on the ad.
- Modifying the ad’s landing page to load faster.
- Changing the call-to-action message of the ad.
The correct answer is: Changing the call-to-action message of the ad
Changing the message of the call to action can help you to get your ad performed as per your expectation. When you’re clear about the action you want people to take on your site, visitors are much more likely to actually take that action and bring you the business you’re looking for.
The more specific your call-to-action (that is, the closer it matches your keywords and landing page), the better your chances of conversion. By choosing the right action phrase, you’ll avoid having to pay for clicks that are less likely to result in business for you.
A strong, clear call-to-action tells customers what they can expect and nudges them toward your desired action. This exercise is part of your ads and landing page optimization.