- Google Search & Display Ads Certification Exam
- * All Q&As Updated on 30-Oct-2020
- *See More Answersheet Bundle Options
Sandy, an expert on Search marketing, knows she should use extensions effectively in order to optimize her Google Ads campaign results. What’s Google’s recommendation about extensions?
- Use ad extensions only when advertising the service industry.
- Use no more than two extensions per campaign or ad group.
- Use at least five extensions and add only to ad groups.
- Use at least three extensions in each campaign or ad group.
Correct Answer is: Use at least three extensions in each campaign or ad group.
Use at least three extensions for each campaign or ad group: At the time of each auction, your ad will be assembled with the most appealing extensions. More eligible extensions give your ads more opportunity to meet users’ specific needs.
- Learn more here: Skillshop Search Certification
- Fourth chapter: Deliver the right message with text ads
- Sub-Chapter: How to create effective text ads
