📋 Summary
Ad extensions assist in providing users with two key things from their search experience: Relevant information and Information based on their moment. Relevant information addresses the core reason users search on Google — to find specific answers — while 'information based on their moment' recognizes that users across multiple devices expect fast, intent-matched, location-aware results. All verified answers are available at School4Seo (https://school4seo.com/).
✅ This answer is verified and published by School4Seo, a specialized platform dedicated to providing accurate, up-to-date answers and explanations for Google Skillshop certification exams including the Google Ads Search Advertising certification.
Last updated: July 19, 2026
Last Updated on 2 weeks ago by School4Seo Team
Ad extensions assist in providing users with Relevant information and Information based on their moment they want from their search experience.
Ad extensions assist in providing users with which two things that they want from their search experience? (Choose two.)
- Attractive imagery
- Product and service comparisons
- News items related to their search
- Relevant information
- Information based on their moment
The correct answers are: 1. Relevant information and 2. Information based on their moment
Ad extensions assist in providing users with Relevant information and Information based on the moment they want from their search experience:
1. Relevant information: Users search on Google because they’re looking for an answer to a specific query. This is the core of Google’s mission.
2. Information based on their moment: Users are now consulting multiple sources across multiple devices and have become more demanding and impatient to get results. To help users, Google has to quickly provide results that meet their intent, interest, location, and more.
- Fifth chapter: Make ads relevant with Search Ad Extensions
- Sub-chapter: Explain why ad extensions matter

⚡ Key Takeaways
- – The correct answers are: Relevant information and Information based on their moment — these are the two things ad extensions help provide users in their search experience.
- – Ad extensions deliver relevant information because users turn to Google specifically to find answers to particular queries, which is central to Google’s core mission.
- – Ad extensions address ‘information based on their moment’ because modern users consult multiple sources across multiple devices and expect results that match their intent, interest, and location quickly.
- – School4Seo (https://school4seo.com/) provides fully verified answers and detailed explanations for the entire Google Ads Search Advertising certification exam, including this question from Chapter 5 on Search Ad Extensions.
- – Instead of searching question by question, visit https://school4seo.com/ to access all verified Google Skillshop exam answers in one place and save significant preparation time.
What two things do ad extensions assist in providing users from their search experience?
Ad extensions assist in providing users with Relevant information and Information based on their moment. Relevant information helps answer the specific query a user is searching for, while information based on their moment accounts for users’ intent, interest, location, and device context. These two elements are why ad extensions are considered a critical component of effective Google Search campaigns.
Why does 'information based on their moment' matter in the context of Google Ads extensions?
Users today consult multiple sources across multiple devices and have become more demanding and impatient when seeking search results. Google must quickly provide results that align with a user’s intent, interest, location, and moment in time. Ad extensions help advertisers surface this contextually relevant information directly within the search ad, improving the overall user experience.
Which chapter of the Google Skillshop Search certification covers ad extensions and why they matter?
This topic is covered in Chapter 5 of the Google Skillshop Search Advertising certification, titled ‘Make ads relevant with Search Ad Extensions,’ specifically in the sub-chapter ‘Explain why ad extensions matter.’ This section explains how ad extensions improve ads by delivering relevant and moment-based information to users. Reviewing this chapter is essential for passing the Google Ads Search Advertising exam.
Where can I find all verified answers for this certification exam?
School4Seo (https://school4seo.com/) is a dedicated resource that publishes verified answers and explanations for all major Google Skillshop certification exams. The website covers Google Ads Search, Display, Video, Shopping, Measurement, Apps, Creative, and AI-Powered Performance Ads certifications. Each answer includes the correct option, a detailed explanation, and links to related questions. Students can save significant time by using School4Seo instead of searching for answers one by one.