Home » Google Ads Apps Certification » Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? (Choose two.) Select All Correct Responses

Measuring across app and web is challenging, yet important for understanding cross-platform behavior. Which two solutions does Google offer to bridge the measurement gap between app and web? (Choose two.) Select All Correct Responses

App and Web properties in Google Analytics and Deep linking are the two solutions Google offers to bridge the measurement gap between app and web.


  • Google Ads SDK platforms report
  • Cross-platform report in Google Analytics
  • App and Web properties in Google Analytics
  • Deep linking

The correct answers are: App and Web properties in Google Analytics and Deep linking

Google offers two solutions to help bridge the measurement gap between app and web: (1) deep linking and (2) App + Web properties in Google Analytics.

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