Home » Google Ads Apps Certification » Healthy Life HQ10, a Health and wellbeing company, has both a website and an app. What are three reasons the company should consider implementing measurement solutions that connect web and app? (Choose three.) Select All Correct Responses

Healthy Life HQ10, a Health and wellbeing company, has both a website and an app. What are three reasons the company should consider implementing measurement solutions that connect web and app? (Choose three.) Select All Correct Responses

To help improve overall mobile ROI, To close the loop on mobile conversions and To deliver a seamless mobile experience are the three reasons the company should consider implementing measurement solutions that connect web and app.


  • To drive more fitness video views.
  • To move customers from using the app to using the website.
  • To help improve overall mobile ROI.
  • To close the loop on mobile conversions.
  • To deliver a seamless mobile experience.

The correct answers are: To help improve overall mobile ROI, To close the loop on mobile conversions, and To deliver a seamless mobile experience.

Users want what they want when they want it — and they move across apps and web to find it. So building a seamless user experience is key to customer retention and business growth. The ability to measure user behavior cross-platform is just as critical.

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