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Home » Google Ads Apps Certification » Healthy Life HQ10, a Health and wellbeing company, has both a website and an app. What are three reasons the company should consider implementing measurement solutions that connect web and app? (Choose three.) Select All Correct Responses
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Healthy Life HQ10, a Health and wellbeing company, has both a website and an app. What are three reasons the company should consider implementing measurement solutions that connect web and app? (Choose three.) Select All Correct Responses

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To help improve overall mobile ROI, To close the loop on mobile conversions and To deliver a seamless mobile experience are the three reasons the company should consider implementing measurement solutions that connect web and app.


  • To drive more fitness video views.
  • To move customers from using the app to using the website.
  • To help improve overall mobile ROI.
  • To close the loop on mobile conversions.
  • To deliver a seamless mobile experience.

The correct answers are: To help improve overall mobile ROI, To close the loop on mobile conversions, and To deliver a seamless mobile experience.

Users want what they want when they want it — and they move across apps and web to find it. So building a seamless user experience is key to customer retention and business growth. The ability to measure user behavior cross-platform is just as critical.

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