Aiesha is dissatisfied with the conversion rate that her ads are generating for her retail website. She wants to make some changes to improve the conversion rate. What should she do to achieve this? (Choose two.)

  • Google Ads Certification Exam – All Q&As * Updated on 10-January-2020

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Correct Answer is:
1. Use negative keywords to add limits to her ads.
2. Use more specific keywords that limit the volume of clicks.

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