Home » Measurement Certification » Madison owns a retail clothing store. Her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store. The consultant recommends that Madison consider an online-to-offline strategy to drive foot traffic to her store. What are two examples of an online-to-offline strategy? (Choose two.) Select All Correct Responses

Madison owns a retail clothing store. Her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store. The consultant recommends that Madison consider an online-to-offline strategy to drive foot traffic to her store. What are two examples of an online-to-offline strategy? (Choose two.) Select All Correct Responses

Local inventory ads and Google ads location extensions are the two examples of an online-to-offline strategy. The consultant recommends that Madison consider an online-to-offline strategy to drive foot traffic to her store.

  • Lead manipulation
  • Website-to-email
  • Search engine optimization
  • Local Inventory ads
  • Google Ads location extensions

Correct answers are: Local Inventory ads and Google Ads location extensions

Location Extensions helps people find your locations by showing your ads along with your address, a map to your location, or the distance to your business.

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