When measuring offline conversions with TrueView for action, a store visit is counted when a user watches 10 seconds of an ad and then visits a store within 30 days.
- 7 days
- 14 days
- 45 days
- 30 days
The correct answer is: 30 days
Store visits is a measurement solution that gives advertisers with physical stores the ability to connect online influence to offline action. Store visits for TrueView for action can come from two different events:
1. Users who have clicked on an element of the ad and enter a store within 30 days
2. Users who have watched 10 seconds of the ad and visit the store within 30
- Learn more here: Skillshop Video Certification
- Second chapter: Understand YouTube for Action
- Sub-Chapter: Measuring the full value of TrueView for action
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