Users who’ve clicked an element of the ad and enter a store within 30 days and users who’ve watched 10 seconds of the ad and visit the store within 30 days are the two events trigger a store visit for TrueView for action.
- Users who skipped the ad before 10 seconds elapsed and visited a store within 30 days and users who hit the back button and visited a location within 30 days
- Users who watch all of the ad and visit a location within 90 days and users who clicked the ad two or more times and visited a store within 90 days
- Users who purchase a product from the website and visit a store within 90 days and users who clicked the ad and visited a location within 90 days
- Users who’ve clicked an element of the ad and enter a store within 30 days and users who’ve watched 10 seconds of the ad and visit the store within 30 days
The correct answer is: Users who’ve clicked an element of the ad and enter a store within 30 days and users who’ve watched 10 seconds of the ad and visit the store within 30 days
Store visits for TrueView for action can come from two different events:
- Users who have clicked on an element of the ad and enter a store within 30 days
- Users who have watched 10 seconds of the ad and visit the store within 30 days
- Learn more here: https://skillshop.exceedlms.com/student/path/18216-google-ads-video-certification
- Fifth chapter: Understand YouTube for Action
- Sub-Chapter: Measuring the full value of TrueView for action
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