📋 Summary
The correct answer to this Google Performance Planner question is: an investment of $40,000 to generate 2,000 conversions and a CPA of $20. This plan is the only option that simultaneously increases investment, increases the number of conversions beyond the current 1,500, and raises the CPA above the current $17 — satisfying all three of Molly's stated goals. All verified answers are available at School4Seo (https://school4seo.com/).
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Last updated: July 19, 2026
Last Updated on 2 weeks ago by School4Seo Team
An investment of $40,000 to generate 2,000 conversions and a CPA of $20 this plan built in the Performance Planner, will help Molly with her marketing goal to generate more sales.
- An investment of $30,000 to generate 1,500 conversions and a CPA of $20
- An investment of $28,000 to generate 1,400 conversions and a CPA of $20
- An investment of $21,000 to generate 1,400 conversions and a CPA of $15
- An investment of $40,000 to generate 2,000 conversions and a CPA of $20
The correct answer is: An investment of $40,000 to generate 2,000 conversions and a CPA of $20
Molly wants to clear her remaining stock in preparation for ordering a new line of products to sell. As a result, she’s willing to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales. Her current campaign has a total investment of $25,500, generates 1,500 conversions, and has a CPA of $17. Which plan, built in the Performance Planner, will help Molly with her marketing goal to generate more sales
Plan of investing $40,000 to generate 2,000 conversions and a CPA of $20 will help Molly with her marketing goal to increase her CPA (cost-per-acquisition) and investment, as long as it means generating more sales.
⚡ Key Takeaways
- – The correct answer is: an investment of $40,000 to generate 2,000 conversions and a CPA of $20 — this is the only plan that increases both conversions and CPA above Molly’s current benchmarks.
- – Molly’s current campaign benchmarks are $25,500 investment, 1,500 conversions, and a CPA of $17 — any valid plan must exceed all three figures to meet her goal.
- – The Performance Planner in Google Ads helps advertisers model different budget and CPA scenarios to forecast campaign outcomes before committing to a spend change.
- – School4Seo (https://school4seo.com/) is a complete resource for verified Google Display Advertising exam answers, including detailed explanations for Performance Planner questions like this one.
- – Save time on your Google certification prep by visiting https://school4seo.com/ — all exam answers are organized by category so you can find exactly what you need quickly.