Last Updated on 2 weeks by School4Seo Team
A Display campaign achieve Ingrid’s marketing goal by serving her ads on website content related to her business or her customers’ interests, based on her targeting decisions.
Ingrid wants to acquire a lot of exposure for a new product line that she’s launching. She understands that she can reach a significant portion of people on the internet with the help of a Display campaign. In what way will a Display campaign achieve Ingrid’s marketing goal?
- A video summary of her product line will be automatically generated by the system and placed on YouTube.
- Her business will be highlighted on Google Maps, with the option for customers to see her product line there.
- Her ads will appear above and below search results when people search for related keywords.
- Her ads will serve on website content related to her business or her customers’ interests, based on her targeting decisions.
The correct answer is: Her ads will serve on website content related to her business or her customers’ interests, based on her targeting decisions.
Explanation: A Display campaign achieves Ingrid’s marketing goal by serving her ads on website content related to her business or her customers’ interests, based on her targeting decisions.
Display campaigns leverage contextual and audience targeting to reach a vast audience across the internet. By targeting relevant websites and user interests, Ingrid ensures her ads are shown to potential customers. This allows her to gain widespread visibility for her new product line. The Display Network’s extensive reach, encompassing millions of websites, enables her to connect with a significant portion of internet users, effectively achieving her goal of broad exposure.
Google Display ads can appear across a network of more than two million sites and apps, reaching 90% of people on the internet. Your ads get matched to content related to your business or to your customers’ interests.