Affinity targeting option is best for achieving brand awareness.
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- Custom Intent
Correct Answer is: Affinity
The affinity targeting option is best for achieving brand awareness. With Affinity audiences, you can reach TV-like audiences based on a holistic picture of their lifestyles, interests, and passions.
- Learn more here: https://skillshop.exceedlms.com/student/path/18061-google-ads-display-certification
- Third chapter: Reach Users on Google Display Ads
- Sub-Chapter: Build awareness