Fact: school4seo was started on 26 December 2009

Home » Google Display Advertising Exam » Which targeting option is best for achieving brand awareness?

Which targeting option is best for achieving brand awareness?

Last Updated on 1 week by School4Seo Team

Affinity targeting option is best for achieving brand awareness.


  • Custom Intent
  • In-Market
  • Remarketing
  • Affinity

The correct Answer is: Affinity

Explanation: Affinity audiences are best for achieving brand awareness. Affinity audiences target users based on their broad, long-term interests and passions. This targeting option allows you to reach a wide audience who are passionate about topics related to your brand, increasing brand visibility and recognition. By aligning your ads with users’ existing interests, you can create meaningful connections and build brand awareness on a large scale. Unlike other targeting options that focus on specific purchase intent or demographics, Affinity audiences focus on reaching users with shared interests, making them ideal for building brand recognition and generating broad awareness.

The affinity targeting option is best for achieving brand awareness. With Affinity audiences, you can reach TV-like audiences based on a holistic picture of their lifestyles, interests, and passions.

N/A

Leave a Comment