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1. Google Search Ads Exam
2. Google Display Ads Exam
3. Google Shopping Ads Exam
4. Google Video Ads Exam
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Amanda uses “Influence consideration” as a marketing objective for her Google Display Ads campaign. Which targeting options are a good fit for Amanda’s campaign?
- Custom Intent audiences, Similar Audiences, Custom Affinity audiences
- In-Market audiences, Affinity Audiences, Similar Audiences
- Custom Intent audiences, Similar Audiences, Affinity Audiences
- In-Market audiences, Custom Intent audiences, Similar Audiences
Influence consideration marketing objective is set when you want to engage with users that are actively researching products or services.
- Learn more here: Skillshop Display Certification
- Third chapter: Reach Users on Google Display Ads
- Sub-Chapter: Influence consideration