Last Updated on 6 months ago by School4Seo Team

If Catherine wants to reengage existing visitor on her website who make purchase then she need to set the marketing objective to “Drive Action”.

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Catherine received a significant amount of traffic to her online pet shop after launching her display campaign. Unfortunately, many visitors to her online shop didn’t make a purchase. When creating a new display campaign, which marketing objective should Catherine choose in order to re-engage these visitors?

• Influence consideration
• Build awareness
• Increase leads
• Drive action

The correct answer is: Drive action

In order to re-engage with visitors who didn’t make a purchase on her online pet store, Catherine should Drive Action marketing objective. Because “Drive Action” marketing objective get you sales or leads by motivating people to take action.