Last Updated on 1 month by School4Seo Team

If You want to make small changes to improve the first video ad that you created a few months ago, you should increase the pace and tighten the framing to achieve your goal.

• Remove supers so they don’t compete with the audio.
• Lower the brightness to optimize for mobile device viewing.
• Add closed captions since most viewers will watch with sound off.
• Increase the pace and tighten the framing.

The correct answer is: Increase the pace and tighten the framing.

Think mobile and smaller, dimmer screens. Tighter framing, bright footage, large text and faster pacing help stand out.

Explanation: In the fast-paced environment of digital video consumption, especially on platforms like YouTube and social media, viewers have short attention spans. Increasing the pace of your video ad through quicker cuts and transitions keeps the audience engaged and prevents them from losing interest. Tightening the framing, by focusing on key elements and removing unnecessary visual clutter, ensures that the message is clear and impactful. These edits optimize the ad for quick consumption, making it more effective in conveying the message within a limited timeframe. This strategy aligns with the viewing habits of modern audiences, where concise and visually engaging content is crucial for success.