Last Updated on 2 weeks by School4Seo Team

If You want to improve a video ad’s effectiveness post-production, you should increase the pace and tighten the framing to achieve your goal.

• Increase the pace and tighten the framing.
• Lower the brightness to optimize for mobile device viewing.
• Add closed captions since most viewers will watch with the sound off.
• Remove supers so they don’t compete with the audio.

The correct answer is: Increase the pace and tighten the framing.

Explanation: Increase the pace and tighten the framing are effective post-production edits to improve video ad effectiveness.

Increasing the pace keeps viewers engaged by maintaining a dynamic flow, preventing boredom. Tightening the framing focuses on key visual elements, eliminating distractions and ensuring clarity, especially on mobile devices. These edits enhance the viewing experience, making the ad more captivating and easier to understand. This leads to higher watch times, improved brand recall, and increased conversion rates by optimizing the ad for modern viewing habits.

Think mobile and smaller, dimmer screens. Tighter framing, bright footage, large text and faster pacing help stand out.