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If you want to improve performance of video campaigns, what approach should you take with creative?

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You should keep the value proposition and use case precise with creative, if you want to improve the performance of video campaigns,

  • Avoid humor as it’s more subjective.
  • Focus on audio and supers to reinforce your message.
  • Feature products in only the first and last five seconds.
  • Keep the value proposition and use case precise.

The correct answer is: Keep the value proposition and use case precise.

Keep your value proposition, use case, and pricing precise and sharp.

Read more here: https://skillshop.exceedlms.com/student/path/69408/activity/573761

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