A benefit to gathering data about events that happen in an app is that it can help guide marketing efforts.
- It will immediately reduce marketing costs.
- It can be used as a benchmark against similar apps.
- It can help inspire new ideas for image assets.
- It can help guide marketing efforts.
The correct answer is: It can help guide marketing efforts
Gathering data about events that happen in your app and the impact of your advertising will guide your marketing efforts. Remember: The machine learning that powers your App campaign will deliver better results if it has more data to learn from!
- Learn more here: Skillshop Google Ads Apps Certification
- Headline: Set App Campaigns Up for Success
- Chapter: Measure What Matters in App Campaigns