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What are two reasons why businesses should consider building a mobile app?

People are spending more time using apps and The number of users on mobile devices continues to grow are two reasons why businesses should consider building a mobile app.


  • A mobile app will encourage users to visit their website.
  • A well-performing app can directly improve website usage.
  • People are spending more time using apps.
  • The number of users on mobile devices continues to grow.

The correct answers are: People are spending more time using apps and The number of users on mobile devices continues to grow.

The average US adult spends an average of almost three hours every day using their smartphone, according to eMarketer. While on mobile devices, users spend 87% of their time in apps, according to eMarketer.
As the number of mobile users grows each year, connecting with consumers on mobile web and apps is a big opportunity for businesses. There will be 3.8 billion smartphone users worldwide by 2021, according to Newzoo.

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