Adding Display ads and Sponsored Display extends reach, driving awareness and sales for new product campaigns on Amazon.
- Video ads and custom ads
- Audio ads and video ads
- Display ads and Sponsored Display
The correct answer is: Display ads and Sponsored Display
Explanation: Li can recommend using Display ads and Sponsored Display in addition to Sponsored Products and Sponsored Brands. Display ads allow her to target customers both on and off Amazon, increasing visibility and engagement by appearing across a wide variety of channels and websites. Sponsored Display is Amazon’s self-service display solution, helping businesses reach potential customers wherever they spend time and further boosting reach and conversions. Using these ad types together ensures the campaign effectively covers multiple touchpoints and maximizes results.