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Susan’s created a gaming app, which she’s promoting on Google Ads. She wants to track first opens of the gaming app. What must she do first, before she can begin tracking opens of her app?
- Set up Google Analytics with her app data.
- Assign values to search attribution.
- Automate her bidding strategies.
- Link her Firebase and Google Ads account.
- Learn more here: Skillshop Measurement Certification
- Fourth Chapter: Set Up Conversion Tracking to Meet Your Goals
- Sub-Chapter: Set up actions for app installs